Adobe | Investor Day Presentation Deck | 119 slides

Adobe · 2018-10
arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 5
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4
coverage by narrative range · generated from this deck JSON

Slide inventory

119
every slide · same image gating as the playbook
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Slide 1
Includes event branding and date.front_matter
Open slide detailBeat · Attention
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front_matter
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front_matter
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other
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Includes event hashtag #AdobeRemix and slide identifier S1T2.front_matter
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front_matter
Open slide detailBeat · InterestLoop · Golden Circle
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The slide uses a collage-style background with text overlays in black boxes.establish_context
Open slide detailBeat · InterestLoop · Golden Circle
08
The slide uses a dual-headline structure to bridge the gap between creative empowerment and business transformation.front_matter
Open slide detailBeat · InterestLoop · Golden Circle
09
The slide uses a background collage of various Adobe product interfaces and marketing materials.summarize
Open slide detailBeat · InterestLoop · Golden Circle
10
The slide uses a background collage of various Adobe-related imagery with a prominent PDF logo.summarize
Open slide detailBeat · InterestLoop · Golden Circle
11
The slide uses a stylized Adobe logo as a visual anchor on the left, with a list of strategic initiatives on the right.summarize
Open slide detailBeat · InterestLoop · Golden Circle
12
The slide is a visual montage/mood board intended to convey the breadth of Adobe's influence across industries.other
Open slide detailBeat · InterestLoop · Golden Circle
13
The diagram uses a concentric circle layout to show the relationship between product clouds, core technologies, and operational workflows.present_framework
Open slide detailBeat · InterestLoop · Golden Circle
14
The slide uses a background collage of creative work and digital interfaces to reinforce the 'Empowering People To Create' theme.size_opportunity
Open slide detailBeat · InterestLoop · Golden Circle
15
front_matter
Open slide detailBeat · Desire
16
The slide uses a background line graph to suggest growth over time, though no specific data points are labeled.summarize
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17
The slide uses a radial arrow diagram to show growth vectors originating from the Adobe brand.size_opportunity
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18
size_opportunity
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size_opportunity
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20
The slide uses a four-column layout with abstract imagery and icons representing each capability.summarize
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21
The slide uses a brain metaphor to categorize AI features into two hemispheres (yellow/left and purple/right).other
Open slide detailBeat · Desire
22
The slide uses a collage of lifestyle imagery to reinforce the 'Empowering People to Create' and 'Transforming How Businesses Compete' messaging.present_framework
Open slide detailBeat · Desire
23
The slide uses a logo-grid layout to demonstrate the scale and breadth of the partner network.establish_context
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24
The slide uses a 'logo-grid' or 'award-collage' style to establish credibility and authority.other
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25
The slide uses a collage background with a dark overlay to emphasize the text.size_opportunity
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26
front_matter
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27
The background is a collage of various creative works and UI elements.front_matter
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28
The slide uses a collage-style background with semi-transparent black boxes for text labels.establish_context
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29
Uses a vertical panel layout for personas and a horizontal footer for organizational segments.present_framework
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30
The final bar for Q4FY18 is highlighted in yellow to indicate it is a target.analyze_data
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31
The slide uses a process flow diagram to illustrate the customer lifecycle.present_framework
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32
The slide uses a customer journey framework to organize KPIs. The black boxes represent redacted data visualizations.analyze_data
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front_matter
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34
The diagram uses a hub-and-spoke layout with Adobe Sensei at the center.present_framework
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summarize
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36
The slide serves as social proof by listing enterprise and institutional clients across multiple sectors.establish_context
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37
illustrate_case
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38
The slide uses a five-column layout, each representing a product feature with a corresponding image and label.present_framework
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39
The slide uses a series of creative campaign posters to illustrate the versatility of the product.present_framework
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40
The slide uses a three-column structure to categorize growth initiatives.present_framework
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41
size_opportunity
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front_matter
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43
The diagram uses a hub-spoke layout to show the integration of various touchpoints around a central platform.present_framework
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summarize
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45
Includes Adobe logo, presenter name/title, and event hashtag.front_matter
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46
This is a brand-focused filler slide used in an Adobe presentation to reinforce the ecosystem of tools.filler
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47
The slide uses a neon-style graphic background typical of Adobe MAX branding.front_matter
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48
The slide uses a grid of icons to categorize strategic pillars.present_framework
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49
The slide uses screenshots of Photoshop, Behance, and Creative Cloud tutorials to illustrate the 'first mile' user experience.illustrate_case
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50
The slide uses a visual collage of different platforms (fitness bike, mobile app, tablet, smartwatch, smart speaker, car dashboard) to represent the breadth of front_matter
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51
The slide uses product screenshots to demonstrate the UI simplicity for non-pros.present_solution
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52
The slide uses a visual metaphor of continuity across devices to support the 'multi-surface' thesis.establish_context
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53
The slide uses a collage of UI screenshots to represent the services.other
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54
Includes Adobe branding and copyright notice.front_matter
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55
The slide uses a collage of people collaborating with digital devices, overlaid with a purple gradient.transition
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56
The slide serves as a brand identity or product portfolio overview.other
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57
The slide uses a three-column structure to categorize growth drivers.present_framework
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58
size_opportunity
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59
Uses a simple additive framework to show market composition.size_opportunity
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60
The slide uses a visual metaphor of light beams connecting the Adobe Creative Cloud and Document Cloud logos to the list of strategic drivers.summarize
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61
Includes Adobe logo and event hashtag.front_matter
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62
The slide features a collage of various digital design and analytics assets behind a stylized Adobe logo.front_matter
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63
The chart highlights consistent year-over-year growth, with the final bar representing an estimate.analyze_data
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64
The slide uses a table structure to compare three distinct industry use cases.illustrate_case
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65
illustrate_case
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66
The slide uses a table-like structure to present case studies.illustrate_case
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67
The slide uses a dark background with abstract light streaks; metrics are presented as big numbers with descriptive sub-text.analyze_data
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68
analyze_data
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69
Each matrix shows the Adobe logo in the top-right quadrant, implying a 'Leader' position in industry analyst reports (e.g., Gartner Magic Quadrant or Forrester compare_peers
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70
The slide uses a collage of digital touchpoints (mobile app, dashboard, smart speaker, automotive HUD) to represent the breadth of digital transformation.front_matter
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71
The slide uses a visual metaphor of a smartphone overlaying a physical retail environment to demonstrate proximity-based marketing.illustrate_case
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72
The slide uses speech bubbles to attribute specific business questions to C-suite roles (CMO, CXO, CIO, CTO, CDO, CFO).frame_problem
Open slide detailBeat · ActionLoop · Cost Of Inaction
73
frame_problem
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74
The diagram uses a central hub (CXM) surrounded by various marketing and operational functions.present_framework
Open slide detailBeat · ActionLoop · Cost Of Inaction
75
The slide uses a vertical panel layout to represent the five pillars.present_framework
Open slide detailBeat · ActionLoop · Cost Of Inaction
76
The slide uses a vertical panel layout to represent five distinct pillars of Adobe's CXM strategy.summarize
Open slide detailBeat · ActionLoop · Cost Of Inaction
77
Features a photo of the three CEOs (Shantanu Narayen, Satya Nadella, Bill McDermott) on stage.front_matter
Open slide detailBeat · ActionLoop · Cost Of Inaction
78
The slide highlights a collaborative ecosystem approach to data management.present_solution
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79
The diagram uses a hub-and-spoke model centered on the 'Real-time Unified Profile'.present_framework
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80
The slide uses a three-column layout to categorize the product suite.present_framework
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81
front_matter
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82
The slide uses a four-column layout to categorize the product portfolio, with sub-products represented by icons at the bottom of each column.present_framework
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83
The slide uses a visual metaphor of merging colors to represent the acquisition/partnership.front_matter
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84
summarize
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85
The slide shows a growth in TAM from $53.2B in 2020 to $71.2B in 2021, with a breakdown of the 2021 figure by specific cloud segments.size_opportunity
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86
front_matter
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87
front_matter
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88
This is a mood board or visual filler slide used to set the theme of technology.establish_context
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89
The slide uses a dual-thematic approach, contrasting individual creativity with business competition.front_matter
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90
This slide acts as a conceptual framework or 'three-pillar' model for the company's strategy.summarize
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91
The background is a collage of various Adobe product interfaces and creative works.summarize
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92
The slide serves as a visual mood board or product showcase for Adobe's creative tools.other
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93
The slide uses a collage of product screenshots and UI mockups to demonstrate the 'breakthrough' nature of the document experience.present_framework
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94
The slide uses a visual collage style to represent each pillar.present_framework
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95
The slide uses a collage of various Adobe-related imagery as a background with a dark blue/red gradient overlay.summarize
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96
The diagram uses a concentric circle layout to represent layers of the Adobe technology stack.present_framework
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97
front_matter
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98
This slide acts as a conceptual framework or 'three-pillar' model for the company's strategy.summarize
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99
front_matter
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100
transition
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101
Includes a disclaimer regarding the Marketo acquisition and forward-looking statements.summarize
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102
The slide outlines the adoption timeline and key accounting changes.establish_context
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103
The slide uses a stacked bar comparison to illustrate the shift in revenue recognition terminology.present_framework
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104
The slide tracks tax rate fluctuations alongside key regulatory and structural milestones.analyze_data
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105
The FY2018E bar is represented with a dashed outline, indicating it is an estimate based on YTD results and targets.analyze_data
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106
The FY2018E bar is highlighted with a dashed border to indicate an estimate.analyze_data
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107
The slide uses two donut charts to visualize the transition from perpetual/OEM to subscription models.analyze_data
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108
The slide uses donut charts to visualize the revenue composition across three segments: Perpetual and OEM, Service & Support, and Subscription.analyze_data
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109
The slide uses donut charts to visualize revenue composition across three categories: Subscription, Perpetual/OEM, and Service/Support.analyze_data
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110
The chart uses a stacked bar format to visualize the components of business momentum over time.analyze_data
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111
The FY2018E bar is represented by a dashed outline, indicating it is an estimate.analyze_data
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112
analyze_data
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113
The slide highlights the strategic benefits of the Magento acquisition for Adobe's ecosystem.establish_context
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114
Slide highlights the strategic benefits of the Marketo acquisition for Adobe's B2B and Digital Experience segments.summarize
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115
The slide uses a dark, professional aesthetic typical of Adobe corporate presentations.size_opportunity
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116
The slide highlights key strategic growth areas alongside a quantitative market sizing table.size_opportunity
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117
The slide includes specific disclaimers regarding the Marketo acquisition and foreign exchange rate assumptions.analyze_data
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118
summarize
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119
Contains two distinct financial reconciliation tables side-by-side.analyze_data
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