Wix | Investor Day Presentation Deck | 153 slides

Wix · 2018-06
arc beats above · slides in the middle · loops below · scroll → 3 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 5
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7
coverage by narrative range · generated from this deck JSON

Slide inventory

120
every slide · same image gating as the playbook
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Slide 1
front_matter
Open slide detailBeat · Setup
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other
Open slide detailBeat · Setup
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front_matter
Open slide detailBeat · Setup
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establish_context
Open slide detailBeat · Setup
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The slide uses strikethrough lines over each product name to visually signify failure.preempt_rebuttal
Open slide detailBeat · Setup
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This is a screenshot of the Wix homepage or a marketing slide.front_matter
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This appears to be a slide from a design software presentation or a template deck showing UI elements.other
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This slide appears to be a design portfolio or UI/UX showcase slide.other
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The slide uses a concentric circle layout to represent the Wix platform ecosystem.present_framework
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summarize
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This is a classic 'myth' or 'misconception' slide often used to set up a problem statement or a pivot to a more realistic strategy.frame_situation
Open slide detailBeat · ProblemLoop · Cost Of Inaction
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The diagram uses overlapping circles to represent product segments along a continuum.present_framework
Open slide detailBeat · ProblemLoop · Cost Of Inaction
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size_opportunity
Open slide detailBeat · ProblemLoop · Cost Of Inaction
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Uses a Venn-style diagram to show market penetration and expansion.size_opportunity
Open slide detailBeat · ProblemLoop · Cost Of Inaction
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establish_context
Open slide detailBeat · ProblemLoop · Cost Of Inaction
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present_solution
Open slide detailBeat · Solution
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The slide uses a hub-and-spoke visual to represent the ecosystem.size_opportunity
Open slide detailBeat · Solution
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Uses a bracket-based grouping diagram to illustrate the R&D strategy.present_framework
Open slide detailBeat · Solution
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present_solution
Open slide detailBeat · Solution
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The slide uses a browser window mockup to demonstrate the product's visual capabilities.present_solution
Open slide detailBeat · Solution
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front_matter
Open slide detailBeat · Solution
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establish_context
Open slide detailBeat · Solution
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transition
Open slide detailBeat · Solution
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front_matter
Open slide detailBeat · Solution
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establish_context
Open slide detailBeat · Solution
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The timeline uses a dual-axis approach (above and below the line) to display product milestones.present_solution
Open slide detailBeat · Challenges & Allies
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Uses stylized character illustrations to represent user segments.present_framework
Open slide detailBeat · Challenges & Allies
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summarize
Open slide detailBeat · Challenges & Allies
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This slide appears to be a screenshot of a website or digital portfolio.other
Open slide detailBeat · Challenges & Allies
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This slide appears to be a personal blog-style recipe page included in a presentation deck.other
Open slide detailBeat · Challenges & Allies
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This appears to be a UI mockup or a slide from a library management system presentation.other
Open slide detailBeat · Challenges & Allies
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The slide is a visual representation of a website interface (Vancouver First Realty).other
Open slide detailBeat · Challenges & Allies
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present_solution
Open slide detailBeat · Challenges & Allies
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frame_situation
Open slide detailBeat · Challenges & Allies
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present_solution
Open slide detailBeat · Challenges & Allies
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This is a UI mockup of a product configurator.present_solution
Open slide detailBeat · NeedLoop · So What Cascade
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present_solution
Open slide detailBeat · NeedLoop · So What Cascade
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present_solution
Open slide detailBeat · NeedLoop · So What Cascade
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The slide uses a persona-based approach to frame the value proposition.diagnose_problem
Open slide detailBeat · NeedLoop · So What Cascade
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propose_solution
Open slide detailBeat · NeedLoop · So What Cascade
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front_matter
Open slide detailBeat · NeedLoop · So What Cascade
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transition
Open slide detailBeat · NeedLoop · So What Cascade
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establish_context
Open slide detailBeat · NeedLoop · So What Cascade
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TROI likely stands for Time to Return on Investment.summarize
Open slide detailBeat · NeedLoop · So What Cascade
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present_framework
Open slide detailBeat · NeedLoop · So What Cascade
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analyze_data
Open slide detailBeat · SatisfactionLoop · Before After
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analyze_data
Open slide detailBeat · SatisfactionLoop · Before After
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Includes a footnote regarding excluded brand marketing expenses.analyze_data
Open slide detailBeat · SatisfactionLoop · Before After
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The slide uses a primary bar chart for the full timeline and a secondary callout box to emphasize the 2.3x growth factor.analyze_data
Open slide detailBeat · SatisfactionLoop · Before After
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summarize
Open slide detailBeat · SatisfactionLoop · Before After
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present_solution
Open slide detailBeat · SatisfactionLoop · Before After
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The timeline uses a dual-axis approach with items above and below the central line to manage density.plan_implementation
Open slide detailBeat · SatisfactionLoop · Before After
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The slide uses a horizontal timeline format to display a dense list of product releases.plan_implementation
Open slide detailBeat · SatisfactionLoop · Before After
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decompose_segments
Open slide detailBeat · SatisfactionLoop · Before After
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Uses a three-column layout to define user personas.present_framework
Open slide detailBeat · SatisfactionLoop · Before After
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Slide 56 of a presentation deck.other
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illustrate_case
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The slide serves as a visual reference for the 'Code Queen' brand presence on YouTube.other
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establish_context
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transition
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summarize
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This slide serves as the 'before' state in a comparison, likely followed by an improved version of the user onboarding flow.frame_situation
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This appears to be a UI screen from a product onboarding flow rather than a traditional presentation slide.other
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This appears to be a UI screen from a software onboarding process rather than a traditional presentation slide.other
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transition
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summarize
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transition
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summarize
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analyze_data
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analyze_data
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The timeline uses a dual-axis approach with events listed above and below the central horizontal line, organized by month.summarize
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This slide appears to be a montage or mood board showing different user personas (a model, a sports fan, and two men) using the Wix editor to create distinct weillustrate_case
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This appears to be a slide from a video presentation or a deck containing video stills.transition
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establish_context
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summarize
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transition
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summarize
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establish_context
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Data represents search volume for Jan-Mar 2018.analyze_data
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present_solution
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The slide includes a BT Sport Industry Awards 2018 logo at the bottom.other
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summarize
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front_matter
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The slide uses an acronym 'TROI' (Time to Return On Investment) highlighted with underlined letters.summarize
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This slide serves as a glossary or terminology reference.establish_context
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transition
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present_framework
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The chart displays cohort retention curves over time, with specific data points labeled for various cohorts.analyze_data
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The chart visualizes retention curves for annual cohorts, showing the decay of active premium subscriptions over 33 quarters.analyze_data
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The chart tracks cohorts from Q1'10 through Q1'18, showing the number of active subscriptions over 33 periods.analyze_data
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The chart displays multiple lines representing different cohorts, all following a similar trajectory of subscription activity over time.analyze_data
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The chart displays cohort retention or performance curves, where each line represents a cohort starting in a specific quarter (Q1'10 to Q1'18).analyze_data
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transition
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transition
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The slide uses bolding to highlight the letters in the acronym TROI.establish_context
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This slide appears to be part of a larger buildup sequence showing cash flow or investment timing.present_solution
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analyze_data
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The slide uses a waterfall-style visualization to contrast investment and collections.analyze_data
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The chart visualizes the breakeven point of a marketing investment over three quarters.quantify_opportunity
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The chart uses a waterfall-like structure to show investment vs collections, with a focus on the return percentage growth.quantify_opportunity
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TROI is defined as the time it takes to collect dollars from new premium subscriptions acquired in a cohort to equal dollars spent on direct marketing costs in analyze_data
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transition
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The chart displays multiple cohorts, but focuses on the Q1'12 cohort (highlighted in purple).analyze_data
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The chart uses a line graph to visualize cohort decay, with a specific focus on the Q1'12 cohort (highlighted in purple).analyze_data
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The table tracks subscription counts at creation vs. current quarter (Q1 '16) and calculates retention percentage.analyze_data
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The table highlights the 2018 data with a box, emphasizing the current performance of historical cohorts.analyze_data
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The table highlights Q1'14 with an orange border, likely as a reference point for long-term cohort performance.analyze_data
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The table highlights specific data points with orange circles around the number '9' in the 'Quarters Since Creation' columns.analyze_data
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The slide uses an orange arrow to draw attention to the retention performance of the Q1'14 cohort over time.analyze_data
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The slide uses orange ovals and arrows to visually connect retention percentages from 2016 to 2018, emphasizing that retention remains high over time.analyze_data
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analyze_data
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analyze_data
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The slide uses a bar chart to illustrate cohort retention and organic growth.analyze_data
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The slide uses a visual bridge to show how 2016 collections carry over to 2017 with organic growth, supplemented by new cohort acquisition.analyze_data
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The chart illustrates revenue retention and expansion within existing cohorts, effectively demonstrating a 'no churn' scenario.analyze_data
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transition
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The slide uses a line chart to show cohort decay/retention and a bar chart to show the ROI bridge.analyze_data
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The chart displays multiple cohort lines, with specific data points labeled for the most recent cohort. The bottom right shows a simple ROI calculation.analyze_data
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The slide uses a line chart to show cohort performance over 33 quarters and a stacked bar chart to show ROI.quantify_opportunity
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The slide uses a simple equation format to communicate unit economics.quantify_opportunity