Lulus | IPO Presentation Deck | 56 slides

Lulus · 2021-11
arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 2
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Deck intelligence map

4
coverage by narrative range · generated from this deck JSON

Slide inventory

56
every slide · same image gating as the playbook
01
Slide 1
front_matter
03
transition
04
The slide features a video still of the CEO with a polaroid-style inset containing his name and title.other
05
establish_context
06
The timeline uses a dual-sided approach to display events above and below the central axis.show_traction
07
show_traction
08
transition
09
The slide uses a simple two-column list to contrast operational categories with their associated pain points.frame_problem
Open slide detailBeat · ProblemLoop · Cost Of Inaction
10
size_opportunity
Open slide detailBeat · ProblemLoop · Cost Of Inaction
11
frame_problem
Open slide detailBeat · ProblemLoop · Cost Of Inaction
12
present_solution
Open slide detailBeat · ProblemLoop · Cost Of Inaction
13
The central axis intersection is occupied by the Lulus logo.compare_peers
14
show_traction
15
transition
16
This appears to be a frame from a video pitch deck.other
Open slide detailBeat · Solution
17
Uses a before-and-after visual comparison to illustrate product development process.present_solution
Open slide detailBeat · Solution
18
The slide mimics an e-commerce product detail page to provide social proof.illustrate_case
Open slide detailBeat · Solution
19
transition
Open slide detailBeat · Solution
20
This is a video frame showing a speaker with a lower-third style identification card.other
Open slide detailBeat · Solution
21
The slide uses a Venn diagram to show the intersection of three business domains (new products, reorder products, customers) and how data/human input influencespresent_solution
Open slide detailBeat · Solution
22
present_solution
Open slide detailBeat · Solution
23
present_solution
Open slide detailBeat · Solution
24
transition
Open slide detailBeat · Solution
25
This appears to be a frame from a video pitch deck where the speaker is introduced via an overlay.other
26
The slide highlights the 'Owned' channel, likely part of a broader marketing or distribution strategy presentation.present_solution
27
The slide uses a visual metaphor of a smartphone displaying a social media story to represent 'earned' media.show_traction
28
The slide uses a mobile device mockup to illustrate a 'Paid' marketing channel.present_solution
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The slide is purely visual/thematic and does not contain actual customer logos or data.establish_context
30
show_traction
31
This appears to be a frame from a video pitch deck.other
32
The slide uses a 2x3 grid of images to demonstrate product-market fit across various use cases.establish_context
33
The slide features a person in the foreground with a data callout box on the left.establish_context
34
The slide uses a photo of a person as the primary visual, with a callout box for the data point.establish_context
35
The slide is a video frame featuring a speaker and a superimposed metric callout.show_traction
36
This appears to be a frame from a video pitch deck.show_traction
37
show_traction
38
transition
Open slide detailBeat · Financials
39
This appears to be a frame from a video presentation rather than a traditional slide deck page.show_traction
Open slide detailBeat · Financials
40
Q2 2021 financials are unaudited.show_traction
Open slide detailBeat · Financials
41
1H 2021 financials are unauditedshow_traction
Open slide detailBeat · Financials
42
The slide is very minimalist, focusing on a single key financial metric.show_traction
Open slide detailBeat · Financials
43
The slide uses a minimalist design with highlighted metrics.show_traction
Open slide detailBeat · Financials
44
The slide is minimalist, focusing on a single key financial metric.show_traction
Open slide detailBeat · Financials
45
The slide highlights a $105.4mm revenue figure with a $50.9mm (93%) YoY increase.show_traction
Open slide detailBeat · Financials
46
The slide includes a disclaimer regarding the preliminary and unaudited nature of the data.show_traction
Open slide detailBeat · Financials
47
The slide includes a disclaimer regarding the preliminary and unaudited nature of the financial results.show_traction
Open slide detailBeat · Financials
48
The figure represents the midpoint of an estimated range.analyze_data
Open slide detailBeat · Financials
49
The slide features a person speaking, with a callout box overlaying the right side of the frame.plan_implementation
Open slide detailBeat · Financials
50
summarize
Open slide detailBeat · FinancialsLoop · Quick Win Big Bet
51
transition
Open slide detailBeat · FinancialsLoop · Quick Win Big Bet
52
The slide is a frame from a video presentation, featuring a callout box with strategic objectives.summarize
Open slide detailBeat · FinancialsLoop · Quick Win Big Bet
53
plan_implementation
Open slide detailBeat · FinancialsLoop · Quick Win Big Bet
54
show_traction
Open slide detailBeat · FinancialsLoop · Quick Win Big Bet
55
The table includes unaudited figures and management estimates for FY2021.analyze_data
Open slide detailBeat · Financials
56
front_matter