Maersk | ESG Presentation Deck | 18 slides

Maersk · 2021-05

arc beats above · slides in the middle · loops below · scroll → 1 LOOPS

Deck intelligence map

coverage by narrative range · generated from this deck JSON

Narrative range 7 total

Metadata

Components

Metrics

Tools

Frameworks

Beats

Loops

Problem (Identify pain) 3 slides 100% 3/3 slides 100% 3/3 slides · 15 hits

— 0/3 slides

66.7% 2/3 slides · 3 hits 66.7% 2/3 slides 100% 3/3 slides

— 0/3 slides

Agitate (Make it worse) 1 slides 100% 1/1 slides 100% 1/1 slides · 8 hits

— 0/1 slides

100% 1/1 slides · 2 hits 100% 1/1 slides 100% 1/1 slides 100% 1/1 slides Solution (Provide relief) 3 slides 100% 3/3 slides 100% 3/3 slides · 14 hits

— 0/3 slides

66.7% 2/3 slides · 3 hits 66.7% 2/3 slides 100% 3/3 slides 100% 3/3 slides

Slide inventory

every slide · same image gating as the playbook

transition

Open slide detail

The slide uses a circular diagram to categorize ESG topics into three main pillars: Environmental, Social, and Governance.summarize

Open slide detail

The diagram uses a donut chart to categorize ESG topics into Governance, Environmental, and Social pillars.prioritize

Open slide detailBeat · Problem (Identify pain)

The slide uses customer testimonials and a donut chart to illustrate the urgency of the climate transition for Maersk's BCO customers.frame_situation

Open slide detailBeat · Problem (Identify pain)

The slide uses a donut chart to visualize the split between Scope 1 and Scope 3 emissions for a typical BCO customer.frame_problem

Open slide detailBeat · Problem (Identify pain)

The slide uses a donut chart to visualize emission scopes and includes a callout for historical shipping emission reduction.analyze_data

Open slide detailBeat · Agitate (Make it worse)Loop · Cost Of Inaction

The slide uses a timeline-like structure to show product milestones and customer growth.summarize

Open slide detailBeat · Solution (Provide relief)Loop · Cost Of Inaction

Uses a chevron-based process flow to outline strategic initiatives.present_solution

Open slide detailBeat · Solution (Provide relief)Loop · Cost Of Inaction

The slide uses a three-row structure to detail the levers, though the text is low-contrast and difficult to read against the blue background.present_solution

Open slide detailBeat · Solution (Provide relief)Loop · Cost Of Inaction

The slide uses a visual hierarchy to contrast green fuels (ammonia, methanol) with LNG, implying a strategic preference or status difference.frame_problem

Open slide detail

The slide uses a split-layout with a dark blue sidebar for the main thesis and a white background for supporting details and examples.summarize

Open slide detail

The slide uses a split layout with a blue background on the left containing key strategic points and a white background on the right containing cost context andsummarize