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Carta · pitchdeck

Carta | Start Up Pitch Deck | 23 slides

23 pages · 5 arc beats · 3 loops

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Carta | Start Up Pitch Deck | 23 slides

Carta · 2019-02
arc beats above · slides in the middle · loops below · scroll → 3 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
— No image bound to this slide. Wire up imgproxy to display the rendered slide JPEG.
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Deck intelligence map

5
coverage by narrative range · generated from this deck JSON
Narrative range 10 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
Problem 1 slides 100% 1/1 slides 100% 1/1 slides · 7 hits
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100% 1/1 slides 100% 1/1 slides 100% 1/1 slides Solution 1 slides 100% 1/1 slides 100% 1/1 slides · 4 hits
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100% 1/1 slides 100% 1/1 slides · 2 hits Product Demo 3 slides 100% 3/3 slides 100% 3/3 slides · 10 hits
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100% 3/3 slides 100% 3/3 slides Business Model 1 slides 100% 1/1 slides 100% 1/1 slides · 2 hits
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100% 1/1 slides 100% 1/1 slides 100% 1/1 slides Traction 4 slides 100% 4/4 slides 100% 4/4 slides · 10 hits
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25% 1/4 slides
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100% 4/4 slides 100% 4/4 slides · 8 hits

Slide inventory

23
every slide · same image gating as the playbook
01
Slide 1
front_matter
Open slide detail
02
Uses a visual comparison between physical stock certificates and a mobile trading app interface.frame_problem
Open slide detailBeat · ProblemLoop · Cost Of Inaction
03
The slide uses a database icon connected to a table to represent a central registry.present_solution
Open slide detailBeat · SolutionLoop · Cost Of Inaction
04
Minimalist diagram illustrating the core value proposition.present_solution
Open slide detailLoop · Cost Of Inaction
05
The screenshot shows a digital stock certificate for 'Meetly' issued by 'eShares' (now Carta).present_solution
Open slide detailBeat · Product DemoLoop · Cost Of Inaction
06
The slide highlights the user experience of signing legal documents digitally.present_solution
Open slide detailBeat · Product DemoLoop · Cost Of Inaction
07
The slide highlights the platform's capability to manage complex equity structures and issuer liabilities.present_solution
Open slide detailBeat · Product DemoLoop · Cost Of Inaction
08
present_solution
Open slide detailLoop · Cost Of Inaction
09
The diagram uses a hub-and-spoke model to show relationships between the company, VCs (via stocks), and employees (via options).establish_context
Open slide detailLoop · Cost Of Inaction
10
The diagram uses a hub-and-spoke style to show financial instruments (Warrants, Stocks, Options, Membership Units) connecting different entities.establish_context
Open slide detailLoop · Cost Of Inaction
11
The slide uses a simple linear process flow to define the target market segments.present_solution
Open slide detailBeat · Business ModelLoop · Cost Of Inaction
12
The slide uses a bar chart-like progression to illustrate market expansion.establish_context
Open slide detailLoop · Cost Of Inaction
13
transition
Open slide detailLoop · Cost Of Inaction
14
summarize
Open slide detailLoop · Cost Of Inaction
15
The chart displays quarterly growth with two segments per bar, likely representing different revenue streams or customer segments.show_traction
Open slide detailBeat · TractionLoop · Cost Of Inaction
16
The chart displays two segments of customers, likely representing different tiers or product types, growing consistently over time.show_traction
Open slide detailBeat · TractionLoop · Cost Of Inaction
17
The chart displays a combination of bar charts for CAC and Avg. New ARR, and a line chart for Payback period.analyze_data
Open slide detailBeat · TractionLoop · Cost Of Inaction
18
show_traction
Open slide detailBeat · TractionLoop · Cost Of Inaction
19
transition
Open slide detailLoop · Cost Of Inaction
20
The slide uses a 'Note' disclaimer to clarify that these companies are not current customers, framing the slide as a vision/concept piece.argue_timing
Open slide detailLoop · Cost Of Inaction
21
The map uses a hub-and-spoke or network diagram style to imply global reach.frame_problem
Open slide detailLoop · Cost Of Inaction
22
Uses a historical analogy to establish credibility and long-term vision.inspire_vision
Open slide detail
23
state_next_steps
Open slide detail