Tinder's First Startup Pitch Deck

Tinder

arc beats above · slides in the middle · loops below · scroll → 2 LOOPS

Deck intelligence map

coverage by narrative range · generated from this deck JSON

Narrative range 8 total

Metadata

Components

Metrics

Tools

Frameworks

Beats

Loops

Problem 2 slides 100% 2/2 slides 100% 2/2 slides · 4 hits

— 0/2 slides

100% 2/2 slides 100% 2/2 slides 100% 2/2 slides Solution 5 slides 100% 5/5 slides 100% 5/5 slides · 9 hits

— 0/5 slides

20% 1/5 slides

— 0/5 slides

100% 5/5 slides 100% 5/5 slides Business Model 1 slides 100% 1/1 slides 100% 1/1 slides · 3 hits

— 0/1 slides

100% 1/1 slides

— 0/1 slides

100% 1/1 slides

— 0/1 slides

every slide · same image gating as the playbook

front_matter

The slide contains only a title and a photograph of an individual.other

Uses a simple, relatable anecdote to frame the problem.frame_problem

Open slide detailBeat · ProblemLoop · Cost Of Inaction

This slide uses a simple, high-contrast emotional hook to establish a relatable problem.frame_problem

Open slide detailBeat · ProblemLoop · Cost Of Inaction

The slide uses a smartphone mockup to demonstrate the product interface.present_solution

Open slide detailBeat · SolutionLoop · Golden Circle

This is an early Tinder interface mockup.present_solution

Open slide detailBeat · SolutionLoop · Golden Circle

This is a slide from the original Tinder pitch deck.present_solution

Open slide detailBeat · SolutionLoop · Golden Circle

The slide is a visual representation of the product's core functionality (messaging/matching).present_solution

Open slide detailBeat · SolutionLoop · Golden Circle

The slide highlights a technical differentiator (WIFI vs GPS for location).present_solution