Dental tech startup OrthoFX raised $13 million using this pitch deck

OrthoFX
arc beats above · slides in the middle · loops below · scroll → 0 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Deck intelligence map

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coverage by narrative range · generated from this deck JSON
Narrative range 22 total
Metadata
Components
Metrics
Tools
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Loops
Whole deck 22 slides 100% 22/22 slides 100% 22/22 slides · 135 hits
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31.8% 7/22 slides 63.6% 14/22 slides · 15 hits
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Slide inventory

22
every slide · same image gating as the playbook
01
Slide 1
front_matter
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The slide emphasizes the team's background in established dental companies like Invisalign.other
03
The slide uses a dual-path visual metaphor: 'Look Good' (Aligners) and 'Feel Great' (Wellness Platform).inspire_vision
04
Uses a visual funnel/expansion metaphor to show the gap between current users and total addressable market.size_opportunity
05
The slide uses a contrast-pair framework to highlight the difference between a linear, transactional process (left) and a holistic, circular ecosystem (right).present_solution
06
The slide uses a 2x3 grid of images with text overlays to illustrate consumer pain points.frame_problem
07
The slide uses a before-after-framing approach to contrast current pain points with the proposed solution benefits.present_solution
08
The slide uses a customer journey framework to structure the competitive comparison.compare_peers
09
The slide uses a grid of six cards, each with a value proposition banner and a supporting icon/image.present_solution
10
Uses a bubble-chart style comparison to highlight market reach and CAC efficiency.compare_peers
11
The slide uses a causal diagram to show two external market forces converging on the dental practice business model.frame_problem
12
show_traction
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inspire_vision
14
transition
15
The chart demonstrates the 'Optimal Force Zone' vs 'Excess Force' and 'Inadequate Force' zones.present_solution
16
Uses an analogy ('Tesla of Teeth') and a before-after comparison to highlight efficiency gains.present_solution
17
Uses a before/after visual comparison to demonstrate product efficacy.present_solution
18
Uses a hub-and-spoke diagram centered on a customer's smile to illustrate the integrated product ecosystem.present_solution
19
The chart tracks consumer sentiment over time, highlighting the persistent barrier to in-person care.argue_timing
20
The slide uses a circular process flow diagram to illustrate the patient journey and service offerings.present_solution
21
Uses a hub-and-spoke diagram to connect the central value proposition to three specific financial benefits.present_solution
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The slide uses a map to visualize market expansion strategy and comparative growth potential.size_opportunity