We got an exclusive look at the presentation BrightInsight used to convince investors to bet $40 million that it can help pharma giants go digital

BrightInsight
arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Deck intelligence map

4
coverage by narrative range · generated from this deck JSON
Narrative range 13 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
Problem 2 slides 100% 2/2 slides 100% 2/2 slides · 8 hits
0/2 slides
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50% 1/2 slides 100% 2/2 slides 100% 2/2 slides Solution 9 slides 100% 9/9 slides 100% 9/9 slides · 52 hits
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22.2% 2/9 slides 100% 9/9 slides
0/9 slides
Team 1 slides 100% 1/1 slides 100% 1/1 slides · 4 hits
0/1 slides
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100% 1/1 slides
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The Ask 1 slides 100% 1/1 slides 100% 1/1 slides · 3 hits
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Slide inventory

25
every slide · same image gating as the playbook
01
Slide 1
Includes date (June 2020) and copyright information.front_matter
02
The slide uses a grid layout to present company credentials, including investors, geographic footprint, key customers, and awards.summarize
03
inspire_vision
Open slide detailLoop · Golden Circle
04
summarize
Open slide detailLoop · Golden Circle
05
frame_problem
Open slide detailBeat · ProblemLoop · Cost Of Inaction
06
The slide uses a list-based comparison format to map specific operational challenges to their corresponding business risks.frame_problem
Open slide detailBeat · ProblemLoop · Cost Of Inaction
07
The slide uses a tablet mockup to demonstrate the UI/UX of the platform.present_solution
Open slide detailBeat · Solution
08
The slide uses a process flow diagram to illustrate the platform's value proposition.present_solution
Open slide detailBeat · Solution
09
present_solution
Open slide detailBeat · Solution
10
The slide uses a threshold line to indicate the transition from MDDS to regulated infrastructure.present_solution
Open slide detailBeat · Solution
11
present_solution
Open slide detailBeat · Solution
12
The slide uses a grid layout to present various industry-standard certifications.establish_context
Open slide detailBeat · Solution
13
present_solution
Open slide detailBeat · Solution
14
present_solution
Open slide detailBeat · Solution
15
present_solution
Open slide detailBeat · Solution
16
The slide uses a process diagram to illustrate the value proposition of the partnership.illustrate_case
17
The slide uses a simple process flow diagram to explain the utility of the app.present_solution
18
illustrate_case
19
The slide features a quote from a client and a three-step process diagram.illustrate_case
20
The slide uses a numbered list to frame the complexity of building internal infrastructure.frame_problem
21
other
Open slide detailBeat · Team
22
Slide 22 of the deck.show_traction
23
show_traction
24
analyze_data
25
state_next_steps
Open slide detailBeat · The Ask