This startup wants to become the financial operating system of SMEs. Check out the 34-slide pitch deck Pennylane used to raise $57 million from Sequoia.

Pennylane
arc beats above · slides in the middle · loops below · scroll → 0 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 2
No image bound to this slide. Wire up imgproxy to display the rendered slide JPEG.

Deck intelligence map

1
coverage by narrative range · generated from this deck JSON
Narrative range 34 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
Whole deck 34 slides 100% 34/34 slides 100% 34/34 slides · 193 hits
0/34 slides
47.1% 16/34 slides · 17 hits 17.6% 6/34 slides
0/34 slides
0/34 slides

Slide inventory

34
every slide · same image gating as the playbook
01
Slide 1
The slide uses a split-screen visual approach with two people flanking the central value proposition.front_matter
02
The slide uses a high-quality photograph of the CEO as the primary visual element.inspire_vision
03
The slide uses a column-based layout to categorize various software tools into functional silos (Banks, Receipts, Client invoices, Supplier invoices, Steering, frame_problem
04
The slide uses a hub-and-spoke style diagram to show data flow from executive tools to the central platform and then to the accounting firm.present_solution
05
The slide uses a visual metaphor of two people (accountant and manager) separated by a fragmented ecosystem of disconnected software tools.frame_problem
06
The slide combines team representation, customer logos, and investor logos to build credibility.show_traction
07
Includes a list of other startup logos at the bottom left.illustrate_case
08
The slide uses a split-screen layout to contrast financial dashboarding with workflow automation.present_solution
09
The slide uses a split-screen layout to contrast financial monitoring (left) with team/accountant communication (right).present_solution
10
The slide uses a testimonial format to validate the product's value proposition for e-commerce businesses.illustrate_case
11
The slide uses a simple process flow visual showing data sources feeding into the platform.present_solution
12
The diagram shows a flow where a payment is split into 'Comission prélevée' (58,00 €) and 'Reste du paiement' (125,00 €).present_solution
13
The slide uses a hub-and-spoke diagram for the VAT feature and a simple process flow for the Shopify integration.present_solution
14
The slide uses a testimonial-style photo of the BARAK restaurant team to humanize the customer base.illustrate_case
15
The slide uses a split-screen layout to present two distinct value propositions.present_solution
16
The slide uses a split-screen layout to present two distinct product features.present_solution
17
The slide features a photo of the two co-founders, Florian Leblanc and Maxime Tallet, along with logos of associated brands.other
18
The slide uses a hub-and-spoke visual metaphor to show data aggregation from multiple sources into the platform.present_solution
19
The slide uses a visual flow diagram showing a central hub (Zapier) connecting to external services like Slack, Dropbox, and Gmail.present_solution
20
The slide uses a split-layout design to showcase two distinct value propositions.present_solution
21
The slide features two founders, Charles Senaux and Charles Fossey, associated with 'by Charlot'.other
22
present_solution
23
The slide uses a split-screen layout to present two distinct value propositions.present_solution
24
The slide features a UI mockup showing expense categories (Salaires, Achats solide, Packagings, Frais divers) and a trend chart for different product categoriespresent_solution
25
The slide includes a visual representation of a payment dashboard with status indicators (En Retard, À Venir) and a call-to-action button for bulk payment reminpresent_solution
26
present_solution
27
present_solution
28
The slide shows a UI mockup of an expense management dashboard with a list of categories and a trend chart.present_solution
29
The visual elements represent a dashboard interface for treasury, sales, and purchase management.present_solution
30
The slide uses a visual representation of a bank reconciliation process (matching invoices to bank transactions).present_solution
31
present_solution
32
present_solution
33
present_solution
34
state_next_steps