This pitch deck helped telehealth startup Heal raise $100 million and win a major partnership with healthcare giant Humana. Here's how the deal came to be.

Heal

arc beats above · slides in the middle · loops below · scroll → 2 LOOPS

Deck intelligence map

coverage by narrative range · generated from this deck JSON

Narrative range 11 total

Metadata

Components

Metrics

Tools

Frameworks

Beats

Loops

Problem 3 slides 100% 3/3 slides 100% 3/3 slides · 31 hits

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100% 3/3 slides 66.7% 2/3 slides Solution 6 slides 100% 6/6 slides 100% 6/6 slides · 44 hits

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66.7% 4/6 slides 16.7% 1/6 slides 100% 6/6 slides 50% 3/6 slides Market Size 1 slides 100% 1/1 slides 100% 1/1 slides · 4 hits

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100% 1/1 slides

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Team 1 slides 100% 1/1 slides 100% 1/1 slides · 20 hits

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Slide inventory

every slide · same image gating as the playbook

The slide uses a split-screen layout with text on the left and a high-quality photo of medical professionals on the right.front_matter

Open slide detailBeat · Problem

The slide uses a central image of a doctor visit to anchor six surrounding testimonials from major media outlets.illustrate_case

Open slide detailBeat · ProblemLoop · Golden Circle

Includes a video placeholder and a row of award logos.show_traction

Open slide detailBeat · ProblemLoop · Golden Circle

The slide uses a list of five core pillars to explain the solution, supported by a key ROI metric.present_solution

Open slide detailBeat · SolutionLoop · Golden Circle

show_traction

Open slide detailBeat · SolutionLoop · Golden Circle

illustrate_case

Open slide detailBeat · SolutionLoop · Golden Circle

Includes a citation to Harvard Business School and a key statistic regarding social determinants of health.present_solution

Open slide detailBeat · Solution

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Open slide detailBeat · Solution

The slide uses a symmetrical layout with service icons on top and bottom, and patient personas in the middle.present_solution

Open slide detailBeat · Solution

The slide uses a split-screen approach to show app UI alongside key value propositions.present_solution

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present_solution

Open slide detail

The slide uses a hub-and-spoke visual layout to connect the core 'one-touch' value proposition to specific service features and clinical use cases.present_solution

Open slide detail

Uses a contrast-pairs framework to highlight the value proposition for doctors.compare_peers

Open slide detail

Uses a simple equation-style layout (A + B = C) to explain the value proposition.present_solution

Open slide detail

Includes a process diagram of data flow and a line chart showing clinical efficacy.present_solution

present_solution

present_solution

present_solution

The slide uses a process flow to demonstrate the mechanism of action for the solution.present_solution

Open slide detail

Uses a process flow to demonstrate value proposition and clinical outcomes.show_traction

Open slide detailLoop · Cost Of Inaction

The slide uses a three-column layout to contrast different financial arrangements.present_solution