We got an exclusive look at the presentation that wellness startup B Great is using to raise $2.5 million to chase down the $2 billion CBD market

B Great

arc beats above · slides in the middle · loops below · scroll → 2 LOOPS

Deck intelligence map

coverage by narrative range · generated from this deck JSON

Narrative range 29 total

Metadata

Components

Metrics

Tools

Frameworks

Beats

Loops

Problem 1 slides 100% 1/1 slides 100% 1/1 slides · 4 hits

— 0/1 slides

100% 1/1 slides · 2 hits 100% 1/1 slides Agitate 2 slides 100% 2/2 slides 100% 2/2 slides · 10 hits

— 0/2 slides

100% 2/2 slides · 4 hits 100% 2/2 slides Solution 26 slides 100% 26/26 slides 100% 26/26 slides · 113 hits

— 0/26 slides

42.3% 11/26 slides · 12 hits 15.4% 4/26 slides 100% 26/26 slides · 27 hits 11.5% 3/26 slides

Slide inventory

every slide · same image gating as the playbook

The slide features a brand logo, a tagline, and a photo of a smiling person, establishing the brand identity.front_matter

Open slide detail

other

Open slide detail

Includes a brand-specific tagline 'A HIGHER STANDARD OF EXCELLENCE IN B GREAT'.establish_context

Open slide detailLoop · Cost Of Inaction

frame_problem

Open slide detailBeat · ProblemLoop · Cost Of Inaction

Includes a personal founder's note and a product lineup display.present_solution

Open slide detailBeat · AgitateLoop · Cost Of Inaction

The slide uses a list of quality attributes to build brand trust.present_solution

Open slide detailBeat · Solution

The slide uses a screenshot of the company's website traceability feature and a sample Certificate of Analysis to demonstrate their commitment to transparency.present_solution

Open slide detailBeat · Solution

The slide acts as a container for an interactive video element.present_solution

Open slide detailBeat · Solution

The slide uses a monochromatic green filter over a stock photo of a person expressing joy/success.inspire_vision

Open slide detailBeat · Solution

The chart shows consistent growth across all three segments, with total market value reaching nearly $2 billion by 2022.size_opportunity

Open slide detailBeat · Solution

The slide highlights high revenue multiples (4x-8.6x) to establish a valuation benchmark for B GREAT.compare_peers

Open slide detailBeat · Solution

analyze_data

Open slide detailBeat · Solution

state_next_steps

Open slide detailBeat · Solution

The slide uses a monochromatic blue filter over the image.front_matter

Open slide detailBeat · Solution

The table uses a vertical sidebar to group products into two categories: FOCUS and SKIN.present_solution

Open slide detailBeat · Solution

present_solution

Open slide detailBeat · Solution

The slide uses a grid to show product-market fit across various demographics and needs.compare_peers

Open slide detailBeat · Solution

The slide uses a side-by-side comparison framework for two product lines (Focus and Relax) against two competitors each.compare_peers

Open slide detailBeat · Solution

present_solution

Open slide detailBeat · Solution

The slide uses a visual grid to contrast the unboxing experience of competitors (mostly plain brown boxes) with B GREAT's branded, custom-printed packaging.compare_peers

Open slide detailBeat · Solution

The slide uses a grid of 8 press mentions, each with a logo, product image/context, and headline.show_traction

Open slide detailBeat · Solution

other

Open slide detailBeat · Solution

other

Open slide detailBeat · Solution

transition

Open slide detailBeat · Solution

The slide highlights both internal manufacturing infrastructure and external agricultural supply chain scale.present_solution

Open slide detailBeat · Solution

front_matter

Open slide detailBeat · Solution

The slide uses a circular diagram to summarize the '360-degree' nature of the strategy.plan_implementation

Open slide detailBeat · Solution

The slide uses a collage of marketing assets to demonstrate brand positioning and visual identity.plan_implementation

Open slide detailBeat · Solution

The slide emphasizes supply chain stability and product-market fit during a crisis.argue_timing

Open slide detailBeat · SolutionLoop · Why Now

state_next_steps

Open slide detailBeat · SolutionLoop · Why Now