A startup that gets freelancers paid faster has a 150;;000-strong waiting list. Check out the pitch deck it used to raise $18 million from VCs. — playbook

A startup that gets freelancers paid faster has a 150;;000-strong waiting list. Check out the pitch deck it used to raise $18 million from VCs.

Willa

arc beats above · slides in the middle · loops below · scroll → 2 LOOPS

Deck intelligence map

7

coverage by narrative range · generated from this deck JSON

Narrative range 8 total

Metadata

Components

Metrics

Tools

Frameworks

Beats

Loops

Hook 1 slides 100% 1/1 slides 100% 1/1 slides · 5 hits

— 0/1 slides

100% 1/1 slides

— 0/1 slides

100% 1/1 slides

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Attention 1 slides 100% 1/1 slides 100% 1/1 slides · 6 hits

— 0/1 slides

100% 1/1 slides 100% 1/1 slides 100% 1/1 slides 100% 1/1 slides Problem (Identify pain) 2 slides 100% 2/2 slides 100% 2/2 slides · 9 hits

— 0/2 slides

50% 1/2 slides 50% 1/2 slides 100% 2/2 slides 100% 2/2 slides · 4 hits Solution (Provide relief) 1 slides 100% 1/1 slides 100% 1/1 slides · 6 hits

— 0/1 slides

100% 1/1 slides 100% 1/1 slides 100% 1/1 slides 100% 1/1 slides Need 1 slides 100% 1/1 slides 100% 1/1 slides · 9 hits

— 0/1 slides

100% 1/1 slides

— 0/1 slides

100% 1/1 slides 100% 1/1 slides Desire 1 slides 100% 1/1 slides 100% 1/1 slides · 8 hits

— 0/1 slides

— 0/1 slides

— 0/1 slides

100% 1/1 slides

— 0/1 slides

Action 1 slides 100% 1/1 slides 100% 1/1 slides · 2 hits

— 0/1 slides

100% 1/1 slides

— 0/1 slides

100% 1/1 slides

— 0/1 slides

Slide inventory

8

every slide · same image gating as the playbook

01

The slide uses a high-quality lifestyle photo as the background with the brand logo and tagline centered.front_matter

Open slide detailBeat · Hook

02

summarize

Open slide detailBeat · AttentionLoop · Golden Circle

03

Uses a growth curve to connect current pain points (admin/sales) to future market trends (freelancer growth).argue_timing

Open slide detailBeat · Problem (Identify pain)Loop · Cost Of Inaction

04

frame_problem

Open slide detailBeat · Problem (Identify pain)Loop · Cost Of Inaction

05

The slide uses a strong emotional appeal by linking the product to a major life milestone (buying a house).illustrate_case

Open slide detailBeat · Solution (Provide relief)Loop · Golden Circle

06

Uses a combination of historical data (2020) and future projections (2026, 2030) to create a sense of urgency.argue_timing

Open slide detailBeat · NeedLoop · Golden Circle

07

Includes a logo grid of past companies and a photo of the founding team.other

Open slide detailBeat · Desire

08

Minimalist closing slide with a hot air balloon illustration.state_next_steps

Open slide detailBeat · Action