A former Apple worker just launched a new app to help motorists manage their vehicles. Check out the pitch deck he used to win $2 million in funding.

Caura
arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Deck intelligence map

4
coverage by narrative range · generated from this deck JSON

Slide inventory

11
every slide · same image gating as the playbook
01
Slide 1
front_matter
02
Uses a background image of traffic to metaphorically represent the 'congested' market landscape.frame_problem
Open slide detailBeat · ProblemLoop · Cost Of Inaction
03
Uses a visual of a Penalty Charge Notice to anchor the problem.frame_problem
Open slide detailBeat · ProblemLoop · Cost Of Inaction
04
The slide uses a visual mockup of the mobile app to demonstrate the product interface.present_solution
Open slide detailBeat · SolutionLoop · Golden Circle
05
The slide uses four smartphone mockups to illustrate the user flow for different payment categories.present_solution
Open slide detailBeat · SolutionLoop · Golden Circle
06
The slide uses a visual mockup of a car dashboard and a smartwatch to illustrate the product's integration capabilities.plan_implementation
Open slide detailBeat · SolutionLoop · Golden Circle
07
The slide uses a visual mapping technique to connect various car brands and payment categories to the Caura app icon on a car dashboard display.present_solution
Open slide detailBeat · SolutionLoop · Golden Circle
08
The slide uses bar charts to show market growth from 2007 to 2016E for UK, Germany, Italy, France, Spain, and Netherlands, with CAGR annotations.size_opportunity
Open slide detailBeat · Market Sizing
09
The slide combines a status checklist with a donut chart for capital allocation.plan_implementation
Open slide detailBeat · Use of Funds
10
The slide uses a grid layout to present individual profiles with headshots and company logos representing their past experience.other
11
The slide contains only a logo, likely serving as a title slide or a transition slide.front_matter