Lokalise;; a startup that translates apps into multiple languages;; used this 11-slide pitch deck to raise $50 million — playbook

Lokalise;; a startup that translates apps into multiple languages;; used this 11-slide pitch deck to raise $50 million

Lokalise

arc beats above · slides in the middle · loops below · scroll → 2 LOOPS

Deck intelligence map

5

coverage by narrative range · generated from this deck JSON

Narrative range 5 total

Metadata

Components

Metrics

Tools

Frameworks

Beats

Loops

Problem 1 slides 100% 1/1 slides 100% 1/1 slides · 7 hits

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100% 1/1 slides 100% 1/1 slides 100% 1/1 slides Solution 1 slides 100% 1/1 slides 100% 1/1 slides · 7 hits

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Market Size 1 slides 100% 1/1 slides 100% 1/1 slides · 3 hits

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Competition 1 slides 100% 1/1 slides 100% 1/1 slides · 4 hits

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100% 1/1 slides 100% 1/1 slides 100% 1/1 slides The Ask 1 slides 100% 1/1 slides 100% 1/1 slides · 3 hits

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Slide inventory

11

every slide · same image gating as the playbook

01

Includes company logo and hand-drawn style illustrations related to localization and software development.front_matter

Open slide detail

02

inspire_vision

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03

summarize

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04

present_solution

Open slide detailBeat · Solution

05

Uses hand-drawn style illustrations to represent different user personas and their workflows.decompose_segments

Open slide detailBeat · Market Size

06

The slide uses a circular flow diagram to show how market conditions create a feedback loop for disruption.argue_timing

Open slide detailBeat · ProblemLoop · Cost Of Inaction

07

The slide uses a staircase/maturity model visualization to compare market alternatives against the company's solution.compare_peers

Open slide detailBeat · CompetitionLoop · Cost Of Inaction

08

Includes a direct quote from an Operations Manager at Revolut.illustrate_case

Open slide detailLoop · Voice Of Customer

09

Includes a process diagram showing the workflow from Figma to Lokalise to development.illustrate_case

Open slide detailLoop · Voice Of Customer

10

Uses a 'Before-After' framing to illustrate market evolution.compare_peers

Open slide detail

11

The slide uses a split-screen layout with a clean white left side and a cream-colored right side featuring a hand-drawn style illustration of a bird in a hot aistate_next_steps

Open slide detailBeat · The Ask