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Citylitics · pitchdeck

We got an exclusive look at the pitch deck that the urban-planning startup Citylitics used to raise $5 million

13 pages · 5 arc beats · 3 loops

Pitchdeck Download JSON
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We got an exclusive look at the pitch deck that the urban-planning startup Citylitics used to raise $5 million

Citylitics
arc beats above · slides in the middle · loops below · scroll → 3 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
— No image bound to this slide. Wire up imgproxy to display the rendered slide JPEG.
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Deck intelligence map

5
coverage by narrative range · generated from this deck JSON
Narrative range 5 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
Problem (Identify pain) 1 slides 100% 1/1 slides 100% 1/1 slides · 4 hits
— 0/1 slides
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100% 1/1 slides 100% 1/1 slides 100% 1/1 slides Agitate (Make it worse) 1 slides 100% 1/1 slides 100% 1/1 slides · 5 hits
— 0/1 slides
100% 1/1 slides 100% 1/1 slides 100% 1/1 slides 100% 1/1 slides Solution (Provide relief) 1 slides 100% 1/1 slides 100% 1/1 slides · 10 hits
— 0/1 slides
— 0/1 slides
100% 1/1 slides 100% 1/1 slides
— 0/1 slides
Why now 1 slides 100% 1/1 slides 100% 1/1 slides · 6 hits
— 0/1 slides
100% 1/1 slides 100% 1/1 slides 100% 1/1 slides 100% 1/1 slides · 2 hits Market size and trends 1 slides 100% 1/1 slides 100% 1/1 slides · 8 hits
— 0/1 slides
— 0/1 slides
100% 1/1 slides 100% 1/1 slides
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Slide inventory

13
every slide · same image gating as the playbook
01
Slide 1
Includes company logo and date.front_matter
Open slide detail
02
The slide uses a chevron-based process flow to categorize different infrastructure sectors.establish_context
Open slide detail
03
Uses a series of news clippings as evidence for specific infrastructure failure categories.frame_problem
Open slide detailBeat · Problem (Identify pain)Loop · Cost Of Inaction
04
Uses a split-screen layout to contrast past and present market conditions.argue_timing
Open slide detailBeat · Why nowLoop · Cost Of Inaction
05
The slide serves as social proof by displaying a wide array of industry-recognized clients.show_traction
Open slide detailLoop · Cost Of Inaction
06
Uses a radio tuning metaphor to illustrate the difficulty of finding signal in noise.frame_problem
Open slide detailBeat · Agitate (Make it worse)Loop · Cost Of Inaction
07
Uses a target/arrow metaphor to reinforce the 'targeted' and 'precise' messaging.summarize
Open slide detailLoop · Golden Circle
08
The slide uses a chevron-based process flow to explain the data pipeline.present_solution
Open slide detailBeat · Solution (Provide relief)
09
Uses a flywheel/feedback loop diagram to show how user interaction improves the product.present_framework
Open slide detail
10
The 'Integrated Insights' section is redacted with a 'CONFIDENTIAL' overlay.present_solution
Open slide detail
11
The diagram uses a circular flow to suggest a reinforcing cycle or convergence of factors.argue_timing
Open slide detailBeat · Market size and trends
12
Uses a 'market analogy' framework to justify the company's valuation and growth potential.argue_timing
Open slide detail
13
This is a closing or contact slide.other
Open slide detail