Here's the pitch deck pet health startup Front of the Pack used to win seed backing from an early Deliveroo investor

Front of the Pack

arc beats above · slides in the middle · loops below · scroll → 2 LOOPS

Deck intelligence map

coverage by narrative range · generated from this deck JSON

Narrative range 8 total

Metadata

Components

Metrics

Tools

Frameworks

Beats

Loops

Problem (Identify pain) 2 slides 100% 2/2 slides 100% 2/2 slides · 9 hits

— 0/2 slides

100% 2/2 slides 50% 1/2 slides 100% 2/2 slides 100% 2/2 slides Solution (Provide relief) 3 slides 100% 3/3 slides 100% 3/3 slides · 8 hits

— 0/3 slides

100% 3/3 slides

— 0/3 slides

Market Size 3 slides 100% 3/3 slides 100% 3/3 slides · 18 hits

— 0/3 slides

33.3% 1/3 slides 100% 3/3 slides 66.7% 2/3 slides

every slide · same image gating as the playbook

Features a stylized illustration of a Scottish Terrier.front_matter

The slide uses emotional storytelling to establish the brand's mission and connection to its audience.inspire_vision

The slide uses a grid layout to present health metrics for dogs, citing specific veterinary sources.frame_problem

Open slide detailBeat · Problem (Identify pain)Loop · Cost Of Inaction

Uses a 'problem-solution' framing where the problem is defined by systemic failures in the pet care industry.frame_problem

Open slide detailBeat · Problem (Identify pain)Loop · Cost Of Inaction

inspire_vision

Open slide detailBeat · Solution (Provide relief)

present_solution

Open slide detailBeat · Solution (Provide relief)

The slide uses botanical illustrations to convey a natural, caring, and scientific brand identity.inspire_vision

Open slide detailBeat · Solution (Provide relief)

other

size_opportunity

Open slide detailBeat · Market Size

size_opportunity

Open slide detailBeat · Market SizeLoop · Why Now

The chart illustrates a consistent upward trend in human supplement sales, serving as a proxy for potential pet market growth.size_opportunity

Open slide detailBeat · Market SizeLoop · Why Now

summarize