The deck that baby food delivery service Little Spoon used to raise $22 million from investors like Valor Equity Partners and Serena Williams

Pitchdecks

arc beats above · slides in the middle · loops below · scroll → 2 LOOPS

Deck intelligence map

coverage by narrative range · generated from this deck JSON

Narrative range 8 total

Metadata

Components

Metrics

Tools

Frameworks

Beats

Loops

Market Size 1 slides 100% 1/1 slides 100% 1/1 slides · 7 hits

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100% 1/1 slides 100% 1/1 slides 100% 1/1 slides Problem 1 slides 100% 1/1 slides 100% 1/1 slides · 2 hits

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100% 1/1 slides

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100% 1/1 slides 100% 1/1 slides Solution 2 slides 100% 2/2 slides 100% 2/2 slides · 15 hits

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100% 2/2 slides 50% 1/2 slides Traction 2 slides 100% 2/2 slides 100% 2/2 slides · 10 hits

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50% 1/2 slides · 2 hits 50% 1/2 slides 100% 2/2 slides 50% 1/2 slides Product Demo 1 slides 100% 1/1 slides 100% 1/1 slides · 8 hits

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100% 1/1 slides

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Vision 1 slides 100% 1/1 slides 100% 1/1 slides · 3 hits

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Slide inventory

every slide · same image gating as the playbook

establish_context

Open slide detailBeat · ProblemLoop · Cost Of Inaction

The diagram uses a nested circle approach to represent market segments, though the visual representation of the circles does not strictly correspond to the scalsize_opportunity

Open slide detailBeat · Market SizeLoop · Cost Of Inaction

The slide uses a flat-lay photography style to showcase product offerings.present_solution

Open slide detailBeat · SolutionLoop · Cost Of Inaction

The slide highlights two distinct product offerings with pricing and key value propositions.present_solution

Open slide detailBeat · Solution

The slide uses a combination of a simulated text message interface and a press clipping to validate the 'community' aspect of their growth strategy.illustrate_case

Open slide detailLoop · Voice Of Customer

The slide uses a grid of headshots with names and titles to establish social proof and credibility.show_traction

Open slide detailBeat · TractionLoop · Voice Of Customer

The slide uses a 'This is driven by our...' framing to connect traction to operational advantages.show_traction

Open slide detailBeat · Traction

The slide uses a grid layout to showcase three distinct product attributes: the meals themselves, the sauces, and the reusable packaging.present_solution

Open slide detailBeat · Product Demo

inspire_vision

Open slide detailBeat · Vision