An ex-Facebook engineer used this 25-slide pitch deck to win $5 million for his work-device tracking platform Fleet DM

Fleet
arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Deck intelligence map

5
coverage by narrative range · generated from this deck JSON

Slide inventory

25
every slide · same image gating as the playbook
01
Slide 1
front_matter
02
The slide uses a narrative approach to explain the shift from traditional MDM to a more flexible, programmable IT/security model.present_solution
Open slide detailBeat · Solution
03
transition
Open slide detailBeat · Solution
04
The chart uses a line graph to show product progression from osquery management to self-service IT.present_solution
Open slide detailBeat · Solution
05
The slide uses a hand-drawn style with stars representing 'pain'.frame_problem
Open slide detailBeat · Problem
06
inspire_vision
Open slide detailBeat · Problem
07
establish_context
Open slide detailBeat · AgitateLoop · Cost Of Inaction
08
inspire_vision
Open slide detailBeat · AgitateLoop · Cost Of Inaction
09
The slide is a screenshot of an email from a customer to the founder/team.illustrate_case
10
The slide uses a simple list and a downward arrow, suggesting a transition to the next slide or a process flow.present_solution
11
The slide uses a bulleted list to categorize product development goals into three themes: 'Ultimate source of truth', 'Programmable', and 'Who's watching the waplan_implementation
12
The slide outlines strategic product goals for a specific quarter.summarize
13
The slide contains redacted sections (black bars).summarize
14
The slide uses a metaphorical growth sequence (rain, sprout, potted plant, tree, telescope) to show company maturity.transition
15
The slide uses a metaphor of plant growth to represent company maturity over time.plan_implementation
16
Uses emoji-based visual metaphors to represent growth stages.show_traction
17
The chart contains redacted/blacked-out areas, likely hiding specific dollar values or labels.show_traction
18
The slide uses a placeholder box for a specific dollar amount, likely to be filled in during the presentation.present_solution
Open slide detailBeat · Business Model
19
The slide outlines a sequential customer journey/funnel for adoption.plan_implementation
20
Includes a screenshot of the product interface as visual proof.illustrate_case
21
The slide is a redacted screenshot of a CRM interface.analyze_data
22
show_traction
23
The slide uses two distinct text blocks to present user feedback.illustrate_case
24
The slide uses emoji as bullet points to represent different IT/security functions.summarize
25
Hand-drawn sketch on a dark background.inspire_vision