2021 Q1 Investor Presentation

HubSpot
arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Slide inventory

29
every slide · same image gating as the playbook
01
Slide 1
front_matter
Open slide detailBeat · Setup
02
front_matter
Open slide detailBeat · Setup
03
establish_context
Open slide detailBeat · Setup
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summarize
Open slide detailBeat · Setup
05
transition
06
summarize
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The slide uses a contrast-pairs framework to define the brand's value proposition.establish_context
08
The slide highlights the importance of organic referral channels over paid or other owned media.quantify_impact
09
The funnel is depicted as cracked, symbolizing the disconnect between marketing, sales, and the customer base.frame_problem
Open slide detailBeat · ComplicationLoop · Cost Of Inaction
10
The slide illustrates the 'Flywheel' business model, a proprietary framework often associated with HubSpot.present_framework
Open slide detailBeat · Solution & ApproachLoop · Cost Of Inaction
11
The slide uses a background graphic that resembles a growth chart or trend line, reinforcing the 'flywheel' concept.summarize
Open slide detailBeat · Solution & ApproachLoop · Cost Of Inaction
12
The slide uses a before-and-after visual comparison to illustrate business evolution.transition
13
The slide uses a grid-based visualization to represent product expansion across different customer segments (by employee size).size_opportunity
14
The slide uses a chevron-based layout to represent product tiers and hubs.present_solution
15
The slide uses a horizontal timeline structure to illustrate business evolution.transition
16
The chart uses an area-line hybrid to show revenue growth over time with vertical markers for milestones.summarize
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front_matter
18
transition
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The chart uses a trend line to emphasize the 41% CAGR over the period.quantify_impact
Open slide detailBeat · EvidenceLoop · Quick Win Big Bet
20
The slide uses a bar chart for revenue growth and two donut charts to show the shift in revenue percentage composition.size_opportunity
Open slide detailBeat · EvidenceLoop · Quick Win Big Bet
21
The chart illustrates the transition from negative operating margins to positive, sustainable profitability.quantify_impact
Open slide detailBeat · EvidenceLoop · Quick Win Big Bet
22
The chart illustrates the transition from negative to positive free cash flow over time.quantify_impact
Open slide detailBeat · EvidenceLoop · Quick Win Big Bet
23
The slide uses a matrix structure to define financial performance expectations.present_framework
Open slide detailBeat · EvidenceLoop · Quick Win Big Bet
24
The table shows non-GAAP figures excluding stock-based compensation, amortization of acquired intangible assets, and acquisition-related expenses.summarize
Open slide detailBeat · EvidenceLoop · Quick Win Big Bet
25
appendix
Open slide detailBeat · Resolution
26
Standard financial disclosure slide showing adjustments for stock-based compensation, amortization, and acquisition-related expenses.analyze_data
Open slide detailBeat · Resolution
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summarize
Open slide detailBeat · Resolution
28
The slide presents two blocks of data, each containing two sub-tables (Gross Margin and Loss from Operations) across multiple time periods.analyze_data
Open slide detailBeat · Resolution
29
The slide presents a series of financial tables showing the calculation of Free Cash Flow by subtracting capital expenditures and software development costs frosummarize
Open slide detailBeat · Resolution