Mary Meeker · consulting-deck
2018 Bond Cap Internet Trends 2018
295 pages · 4 arc beats · 2 loops
2018 Bond Cap Internet Trends 2018
Mary Meeker arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
120406080100120140160180200220240260280295
Deck intelligence map
4 coverage by narrative range · generated from this deck JSON
Narrative range 295 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
Attention 5 slides 100% 5/5 slides 100% 5/5 slides · 21 hits — 0/5 slides
60% 3/5 slides — 0/5 slides
100% 5/5 slides — 0/5 slides
Need 15 slides 100% 15/15 slides 100% 15/15 slides · 59 hits — 0/15 slides
86.7% 13/15 slides · 15 hits — 0/15 slides
100% 15/15 slides 73.3% 11/15 slides Satisfaction 30 slides 100% 30/30 slides 100% 30/30 slides · 149 hits — 0/30 slides
56.7% 17/30 slides · 19 hits 10% 3/30 slides 100% 30/30 slides 36.7% 11/30 slides Action 245 slides 100% 245/245 slides 100% 245/245 slides · 1148 hits — 0/245 slides
42.4% 104/245 slides · 117 hits 7.8% 19/245 slides 100% 245/245 slides — 0/245 slides
Slide inventory
295 every slide · same image gating as the playbook
04
This is the introductory context slide from the Kleiner Perkins 2018 Internet Trends report.establish_context
Open slide detailBeat · Attention
07
The chart uses a dual-axis combination of a stacked bar chart for volume and a line chart for growth rate.analyze_data
Open slide detailBeat · Need
08
The chart uses a combination of bar (total users) and line (growth rate) to visualize the trend.analyze_data
Open slide detailBeat · Need
12
Data is non-deduped, meaning multitasking is counted across categories.analyze_data
14
This is a slide from the Kleiner Perkins 2018 Internet Trends report.summarize
16
Part of Kleiner Perkins 2018 Internet Trends report.analyze_data
17
Data source: WiGLE.net. The chart illustrates a significant upward trend in WiFi network deployment.analyze_data
18
Part of the Kleiner Perkins 2018 Internet Trends report.present_solution
19
Data from Kleiner Perkins Internet Trends 2018 report.analyze_data
20
Part of the Kleiner Perkins 2018 Internet Trends report.analyze_data
21
The chart uses an indexed scale (1x to 4x) to show relative growth.analyze_data
Open slide detailBeat · Satisfaction
22
Part of the Kleiner Perkins 2018 Internet Trends report.quantify_impact
Open slide detailBeat · Satisfaction
23
Part of the Kleiner Perkins 2018 Internet Trends report.analyze_data
Open slide detailBeat · Satisfaction
24
Part of the Kleiner Perkins 2018 Internet Trends report.analyze_data
Open slide detailBeat · Satisfaction
25
The chart shows a clear upward trend in streaming hours, highlighting the emergence of new content consumption habits.analyze_data
Open slide detailBeat · Satisfaction
26
Part of the Kleiner Perkins 2018 Internet Trends report.quantify_impact
Open slide detailBeat · Satisfaction
27
Data sourced from Consumer Intelligence Research Partners LLC and various media outlets.analyze_data
Open slide detailBeat · Satisfaction
30
The slide uses screenshots of mobile apps to demonstrate the application of data in newsfeeds, discovery, music, and video recommendations.illustrate_case
31
The slide uses a series of four case studies to demonstrate the value of data-driven consumer experiences.illustrate_case
32
This is a classic stakeholder analysis framing the 'Privacy Paradox' tension.frame_problem
33
The chart includes a trend line overlaying the actual quarterly data points.quantify_impact
34
Part of the Kleiner Perkins 2018 Internet Trends report.establish_context
35
Slide from Kleiner Perkins 2018 Internet Trends report.summarize
39
The chart combines bar charts for financing/IPO data and a line chart for the NASDAQ index.analyze_data
40
The chart highlights the dot-com bubble peak in 2000 and the recovery trend leading to 2018.analyze_data
41
The chart uses a stacked bar format to distinguish between Capex (dark blue) and R&D (light grey) spending, with year-over-year growth percentages annotated.analyze_data
Open slide detailBeat · Satisfaction
42
Part of the Kleiner Perkins 2018 Internet Trends report.analyze_data
Open slide detailBeat · Satisfaction
43
The chart uses a combination of a bar chart for absolute spending and a line chart for the percentage of revenue.analyze_data
Open slide detailBeat · Satisfaction
44
This is a transition or summary slide from the Kleiner Perkins 2018 Internet Trends report.summarize
Open slide detailBeat · Satisfaction
45
This is a transition or section divider slide from the Kleiner Perkins 2018 Internet Trends report.summarize
Open slide detailBeat · Satisfaction
46
Part of the Kleiner Perkins 2018 Internet Trends report.analyze_data
Open slide detailBeat · Satisfaction
47
Data source: USA Census Bureau, St. Louis Federal Reserve FRED database.analyze_data
Open slide detailBeat · Satisfaction
48
The chart uses bubble size and position to illustrate market share shifts over time.quantify_impact
Open slide detailBeat · Satisfaction
50
The slide uses a process flow to demonstrate the modern e-commerce user journey.illustrate_case
Open slide detailBeat · Satisfaction
52
The chart combines a bar chart for GPV and a line chart for active sellers.illustrate_case
Open slide detailBeat · Action
53
The chart is a dual-axis combination chart showing bar (GMV) and line (Merchants) growth.quantify_impact
Open slide detailBeat · Action
54
The slide illustrates the technical simplicity of integrating a third-party payment gateway.plan_implementation
Open slide detailBeat · Action
55
The slide displays two distinct sections: a performance dashboard for Signifyd's fraud prevention services and a line chart showing merchant growth from 2015 toquantify_impact
Open slide detailBeat · Action
56
Part of the Kleiner Perkins 2018 Internet Trends deck.illustrate_case
Open slide detailBeat · Action
57
The chart shows exponential growth in customer conversations, reaching 500MM by 2018.illustrate_case
Open slide detailBeat · Action
58
The chart shows a steady increase in clients from approximately 6k in 2013 to over 15k by 2017.illustrate_case
Open slide detailBeat · Action
59
Part of the Kleiner Perkins 2018 Internet Trends report.analyze_data
Open slide detailBeat · Action
61
The slide uses a screenshot of a real-world platform to demonstrate the trend of buying and selling e-commerce businesses.illustrate_case
Open slide detailBeat · Action
64
The slide uses a cascading layout to represent the evolution of the user experience over time.illustrate_case
Open slide detailBeat · Action
65
The slide uses a cascading visual layout to represent the progression of Google's search features over time.establish_context
Open slide detailBeat · Action
66
This slide acts as a transition or summary statement within the Kleiner Perkins Internet Trends report.summarize
Open slide detailBeat · Action
69
Part of the Kleiner Perkins Internet Trends 2018 deck.compare_options
Open slide detailBeat · Action
72
Data from Kleiner Perkins 2018 Internet Trends report, citing Curalate Consumer Survey 2017.quantify_impact
Open slide detailBeat · Action
73
Includes a trend line overlaying the quarterly data points.analyze_data
Open slide detailBeat · Action
74
The chart uses a spaghetti plot to visualize multiple growth curves simultaneously.analyze_data
Open slide detailBeat · Action
75
Includes a trend line and specific data points for Q1 2016 and Q1 2018.analyze_data
Open slide detailBeat · Action
76
Includes a quote from Glenn D. Fogel (Booking Holdings) and a line chart showing Y/Y growth trends for eCPM and CTR.illustrate_case
Open slide detailBeat · Action
78
Slide from Kleiner Perkins 2018 Internet Trends report.illustrate_case
Open slide detailBeat · Action
80
The slide uses a timeline framework to illustrate the progression of business models and their primary drivers.establish_context
Open slide detailBeat · Action
83
The chart uses a combination of bar (subscribers) and line (percentage of MAU) to show correlation.quantify_impact
Open slide detailBeat · Action
85
The chart uses a vertical dashed line to indicate an average growth rate of 6%.summarize
Open slide detailBeat · Action
86
Part of the Kleiner Perkins 2018 Internet Trends report.illustrate_case
Open slide detailBeat · Action
87
Source: Wish (5/18), Pinduoduo (1/18), Right image: Walkthechat (1/18). Note: Wish user figures are cumulative users, not MAU.illustrate_case
Open slide detailBeat · Action
89
The chart uses a combination of bar (volume) and line (growth) with a trend line for the growth rate.analyze_data
Open slide detailBeat · Action
91
The slide uses a layered architecture diagram to show how Data Technology underpins the entire ecosystem.present_framework
Open slide detailBeat · Action
92
The slide uses a central column to define business categories, with company-specific examples on either side.compare_peers
Open slide detailBeat · Action
95
The chart is a combo chart showing bar (revenue) and line (growth).analyze_data
Open slide detailBeat · Action
97
The chart uses arrows to indicate year-over-year shifts in share. The mobile opportunity is calculated as the difference between time spent and ad spend.quantify_impact
Open slide detailBeat · Action
98
The chart displays total spend in billions of dollars and year-over-year growth percentage.analyze_data
Open slide detailBeat · Action
100
The slide highlights the shift toward automated content moderation and increased human oversight.compare_options
Open slide detailBeat · Action
103
The chart uses a dual-axis approach to correlate debt levels with unemployment rates over time.analyze_data
Open slide detailBeat · Action
106
The chart highlights the rising relative spending in Shelter, Pensions/Insurance, and Healthcare over time.analyze_data
Open slide detailBeat · Action
107
Part of the Kleiner Perkins 2018 Internet Trends report.analyze_data
Open slide detailBeat · Action
108
This slide acts as a transition or a punchy summary point within a larger deck.summarize
Open slide detailBeat · Action
109
The chart uses trend lines to emphasize the inverse correlation between market concentration and price inflation.analyze_data
Open slide detailBeat · Action
110
The chart includes a trend line overlaying the actual market share data.illustrate_case
Open slide detailBeat · Action
113
Data source: Adobe Digital Economy Project. The chart uses indexed pricing starting at 1/1/16.analyze_data
Open slide detailBeat · Action
114
Data source: Adobe Digital Economy Project. The chart highlights that online prices (DPI) are generally declining faster than offline prices (CPI) for specific analyze_data
Open slide detailBeat · Action
115
This is a transition slide from the Kleiner Perkins 2018 Internet Trends report.transition
Open slide detailBeat · Action
117
The chart shows a clear trend of increasing shelter costs as a percentage of total household expenditure over time.analyze_data
Open slide detailBeat · Action
119
The chart uses a relative multiplier (e.g., 17x) to show how much denser other countries are compared to the USA.compare_peers
Open slide detailBeat · Action
120
The slide uses images to represent each country alongside their respective average home size data.compare_peers
Open slide detailBeat · Action
121
The chart illustrates a divergence in housing trends over time.analyze_data
Open slide detailBeat · Action
122
The chart shows a long-term trend of decreasing office space per employee, indicating increased density.analyze_data
Open slide detailBeat · Action
124
The chart uses a combination of bar (guest arrivals) and line (active listings) to show growth trends.analyze_data
Open slide detailBeat · Action
125
The chart uses a grouped bar format to directly compare two categories (Hotel vs Airbnb) across multiple geographic locations.compare_peers
Open slide detailBeat · Action
130
The chart uses a combination of a bar chart for Gross Bookings and a line chart for Driver-Partners to illustrate growth.quantify_impact
Open slide detailBeat · Action
131
Data source: Nerdwallet Study, March 2017. Commute costs include gas, maintenance, insurance, and parking.compare_options
Open slide detailBeat · Action
133
Part of the Kleiner Perkins 2018 Internet Trends report.analyze_data
Open slide detailBeat · Action
135
Data source: Kaiser Family Foundation Employer Health Benefits Survey.analyze_data
Open slide detailBeat · Action
136
The chart combines a bar chart for average deductible costs and a line chart for the percentage of employees with >$2K deductibles.analyze_data
Open slide detailBeat · Action
139
Part of the Kleiner Perkins 2018 Internet Trends report.illustrate_case
Open slide detailBeat · Action
140
The slide uses a three-column layout to present distinct case studies with supporting charts.illustrate_case
Open slide detailBeat · Action
144
The chart demonstrates that newer technologies tend to have steeper adoption curves than older ones.establish_context
Open slide detailBeat · Action
145
The chart illustrates the acceleration of technology adoption cycles, with newer technologies reaching mass adoption significantly faster than older ones.present_framework
Open slide detailBeat · Action
146
The slide uses logarithmic scales for both charts to visualize exponential trends.analyze_data
Open slide detailBeat · Action
147
Part of the Kleiner Perkins 2018 Internet Trends report.analyze_data
Open slide detailBeat · Action
148
This is a transition or section divider slide from the Kleiner Perkins 2018 Internet Trends report.establish_context
Open slide detailBeat · Action
149
The slide uses a timeline to demonstrate that fears of automation replacing human labor are cyclical and persistent.establish_context
Open slide detailBeat · Action
150
The chart illustrates technological displacement in the labor market.analyze_data
Open slide detailBeat · Action
151
Part of the Kleiner Perkins Internet Trends 2018 deck.establish_context
Open slide detailBeat · Action
152
Data source: St. Louis Federal Reserve FRED Database, Growth & Structural Transformation – Herrendorf et al. (NBER, 2013), Bureau of Labor Statistics.analyze_data
Open slide detailBeat · Action
153
The chart highlights that despite technological concerns, GDP has consistently risen while unemployment has fluctuated around a 70-year average.analyze_data
Open slide detailBeat · Action
156
The chart uses a dashed red line to indicate the 5.8% average.analyze_data
Open slide detailBeat · Action
158
The chart shows a clear cyclical trend with a significant recovery post-2009.analyze_data
Open slide detailBeat · Action
159
Data indexed to 2001. Urban areas show +19% job growth vs +15% population growth; Rural areas show +4% job growth vs +4% population growth.analyze_data
Open slide detailBeat · Action
160
The chart uses a dashed line for the 50-year average and a solid/dashed line for the participation rate.analyze_data
Open slide detailBeat · Action
161
The chart uses a grouped bar format to show the difference in time allocation between two segments of the male population.analyze_data
Open slide detailBeat · Action
163
The chart highlights 'Flexible Schedule' and 'Working From Home' in a darker blue color compared to other benefits.analyze_data
Open slide detailBeat · Action
165
The slide uses a simple equation format to define the market thesis.summarize
Open slide detailBeat · Action
166
Data source: Intuit (2017/2018). 2018 is a forecast.size_opportunity
Open slide detailBeat · Action
168
Part of the Kleiner Perkins 2018 Internet Trends report.size_opportunity
Open slide detailBeat · Action
169
The slide uses a simple equation format to define the core driver of the on-demand economy.summarize
Open slide detailBeat · Action
170
Source: Intuit, 2017. Note: Intuit partnered with 12 On-Demand Economy platforms. n = 6,247.analyze_data
Open slide detailBeat · Action
175
Slide from Kleiner Perkins 2018 Internet Trends deck.illustrate_case
Open slide detailBeat · Action
179
The chart uses a combination of bar (shipment value) and line (annual shipments) to illustrate industry growth.analyze_data
Open slide detailBeat · Action
180
Part of the Kleiner Perkins 2018 Internet Trends report.establish_context
Open slide detailBeat · Action
181
Part of the Kleiner Perkins Internet Trends 2018 deck.establish_context
Open slide detailBeat · Action
182
This slide acts as a transition or summary point in the Kleiner Perkins Internet Trends deck.summarize
Open slide detailBeat · Action
183
Part of the Kleiner Perkins 2018 Internet Trends report.establish_context
Open slide detailBeat · Action
184
Uses a dual-chart layout to show exponential growth trends.illustrate_case
Open slide detailBeat · Action
185
The chart uses a dual-axis approach to show absolute cost (bars) and rate of change (dotted line) with a trend line overlay.analyze_data
Open slide detailBeat · Action
186
The chart combines stacked bars for revenue and a line for Y/Y growth.analyze_data
Open slide detailBeat · Action
187
Part of the Kleiner Perkins 2018 Internet Trends report.establish_context
Open slide detailBeat · Action
188
Part of the Kleiner Perkins 2018 Internet Trends report.analyze_data
Open slide detailBeat · Action
190
The chart uses an area plot to represent total data volume over time, with specific data points annotated for 2005, 2010, 2015, 2020E, and 2025E.quantify_impact
Open slide detailBeat · Action
192
The chart highlights that most major internet companies perform above the national average, with Facebook/Instagram being the notable exception.compare_peers
Open slide detailBeat · Action
193
Data source: Google (5/18). Note: Google queries only personalized for geo-location data. *Reflects mobile queries, where location data is readily available / iquantify_impact
Open slide detailBeat · Action
195
The slide uses screenshots of the Toutiao app to demonstrate personalized content feeds for different users.illustrate_case
Open slide detailBeat · Action
197
Source: Revisiting Unreasonable Effectiveness of Data in Deep Learning Era - Sun, Shrivastava, Singh, & Gupta, 2017quantify_impact
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198
The slide uses a circular flow diagram to explain the 'Data Flywheel' concept.present_framework
Open slide detailBeat · Action
200
Slide from Kleiner Perkins 2018 Internet Trends report.present_solution
Open slide detailBeat · Action
201
Slide from Kleiner Perkins 2018 Internet Trends report.present_solution
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202
Data source: AlphaWise, Morgan Stanley Research. Sample size n=100.analyze_data
Open slide detailBeat · Action
203
Slide 202 from Kleiner Perkins 2018 Internet Trends report.summarize
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205
Slide from Kleiner Perkins 2018 Internet Trends report.illustrate_case
Open slide detailBeat · Action
206
Source: USA Consumer Data = Deloitte To share or not to share (9/17). Note: n = 1,538 USA customers surveyed in cooperation with SSI in 2016.summarize
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207
Source: Deloitte To share or not to share (9/17); n = 1,538 USA consumers in cooperation with SSI.analyze_data
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208
Slide from Kleiner Perkins 2018 Internet Trends report.compare_options
Open slide detailBeat · Action
210
Part of the 2018 Kleiner Perkins Internet Trends report.establish_context
Open slide detailBeat · Action
211
The slide uses quotes from state media to illustrate a national policy trend.summarize
Open slide detailBeat · Action
212
The chart shows a sharp increase in malware volume, with a trend line indicating exponential growth.establish_context
Open slide detailBeat · Action
215
Part of the Kleiner Perkins 2018 Internet Trends report.analyze_data
Open slide detailBeat · Action
216
Includes a trend line overlaying the actual data points.establish_context
Open slide detailBeat · Action
218
The table highlights the shift in global internet leadership between the USA and China over a 5-year period.analyze_data
Open slide detailBeat · Action
219
The slide highlights the dominance of US and Chinese companies in the global internet sector.analyze_data
Open slide detailBeat · Action
220
The chart uses a combination of a stacked bar chart for shipment volume and a line chart for the percentage share of Chinese OEMs.analyze_data
Open slide detailBeat · Action
221
Data from Kleiner Perkins 2018 Internet Trends report.compare_peers
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222
The chart highlights the dominance of Chinese platforms within China compared to the global distribution of Western platforms.compare_peers
Open slide detailBeat · Action
223
Slide from Kleiner Perkins 2018 Internet Trends report.illustrate_case
Open slide detailBeat · Action
224
Data source: GfK Survey (1/17). Sample size n=22K, ages 15+.compare_peers
Open slide detailBeat · Action
226
This is a transition or thesis slide from the Kleiner Perkins 2018 Internet Trends report.summarize
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227
The slide uses a timeline to contrast early US/Western dominance in AI competitions with recent Chinese performance in complex tasks like question answering.summarize
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228
Data source: USA National Science Foundation analysis of National Bureau of Statistics (China), Government of Japan, UNESCO, OECD, National Center for Educationanalyze_data
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229
The slide highlights the Chinese government's strategic focus on AI development, referencing the 2017 State Council notice.summarize
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232
This slide is from the Kleiner Perkins 2018 Internet Trends report.establish_context
Open slide detailBeat · Action
235
Part of the Kleiner Perkins 2018 Internet Trends report.analyze_data
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237
Data from Edelman Research / Upwork 'Freelancing in America: 2017'.analyze_data
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238
This is a title/thesis slide for a section of the Hillhouse Capital presentation within the Kleiner Perkins Internet Trends deck.summarize
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240
The chart uses a dual-axis approach to compare two different economic indicators on the same timeline.analyze_data
Open slide detailBeat · Action
243
The chart illustrates a deceleration in growth rate despite the absolute number of users increasing.analyze_data
Open slide detailBeat · Action
244
The chart uses a combination of bar (consumption) and line (growth rate) to visualize the trend.analyze_data
Open slide detailBeat · Action
245
This slide acts as a summary or transition slide in the Kleiner Perkins Internet Trends report.summarize
Open slide detailBeat · Action
247
The chart highlights the exponential growth of short-form video consumption in China.analyze_data
Open slide detailBeat · Action
248
Slide from Kleiner Perkins 2018 Internet Trends report.compare_options
Open slide detailBeat · Action
249
The chart illustrates the disruption of traditional TV by online platforms in China.quantify_impact
Open slide detailBeat · Action
250
The chart shows a clear upward trend in subscriber growth, correlating with the investment in original content.quantify_impact
Open slide detailBeat · Action
251
The chart shows a significant upward trend for MOBA/FPS/Survival games starting in 2017, overtaking other categories.analyze_data
Open slide detailBeat · Action
252
The chart shows China's revenue trajectory crossing USA, EMEA, and Asia (ex. China) between 2015 and 2016.analyze_data
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254
The chart uses a thick red line to emphasize China's growth trajectory compared to other nations.analyze_data
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255
The chart uses a combination of stacked bars for GMV volume and a line for mobile growth rate.analyze_data
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256
Source: Hillhouse. Note: As of 4/18, there are 37 Hema stores in China.illustrate_case
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257
The chart shows Hema has significantly higher daily transactions per store compared to peers, with a large portion being online.compare_peers
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260
Source: Analysys (Q1:18, 3/18). *Excludes certain P2P and transfer payments. Assumes constant USD / RMB rate = 6.9.analyze_data
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261
The chart uses a combination of bar (revenue) and line (growth rate) to visualize trends.analyze_data
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262
The chart explicitly separates China Car and China Bike segments, which together constitute the majority of the volume.analyze_data
Open slide detailBeat · Action
263
This is a slide from the 2018 Kleiner Perkins Internet Trends report.summarize
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265
The slide uses a quote to illustrate the 'consumerization of IT' trend.illustrate_case
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266
The slide uses a dual-column layout: left side details strategic milestones, right side shows quantitative performance charts.illustrate_case
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267
Slide from Kleiner Perkins 2018 Internet Trends report.illustrate_case
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268
The slide uses a dual-column layout: a list of strategic milestones on the left and a combo chart (stacked bar + line) on the right.illustrate_case
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269
The slide presents a sequential or cumulative logic for enterprise software success, attributed to Ilya Fushman at Kleiner Perkins.present_solution
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271
Part of the Kleiner Perkins 2018 Internet Trends report.establish_context
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274
Part of the Kleiner Perkins Internet Trends 2018 deck.quantify_impact
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275
Part of the Kleiner Perkins Internet Trends 2018 report.quantify_impact
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276
Part of the Kleiner Perkins Internet Trends 2018 report.quantify_impact
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277
Part of the Kleiner Perkins 2018 Internet Trends report.quantify_impact
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281
The chart uses red bars for deficits and green bars for surpluses.analyze_data
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282
The chart uses two horizontal dashed lines to indicate the average growth rates for two distinct time periods.analyze_data
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284
The chart uses historical data to contextualize current debt levels relative to major historical conflicts.establish_context
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285
The USA is highlighted in red text to draw attention to its rank.compare_peers
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287
The chart combines a stacked bar chart for spending composition with a line chart for interest rates.analyze_data
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288
The chart shows a shift in the composition of US mandatory spending over 30 years.analyze_data
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291
Data source: CapIQ, 'The New American Fortune 500' (2011), Partnership for a New American Economy.analyze_data
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292
Data sourced from WSJ, CB Insights, Forbes, and Business Insider as of April 2018.summarize
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294
This slide serves as a reference for industry classification methodology used in the deck.present_framework
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