CCPC Investments Research Sept. 2021

Ipsos MRBI

arc beats above · slides in the middle · loops below · scroll → 2 LOOPS

Deck intelligence map

coverage by narrative range · generated from this deck JSON

Narrative range 12 total

Metadata

Components

Metrics

Tools

Frameworks

Beats

Loops

Problem 2 slides 100% 2/2 slides 100% 2/2 slides · 12 hits

— 0/2 slides

100% 2/2 slides

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Market Size 4 slides 100% 4/4 slides 100% 4/4 slides · 30 hits

— 0/4 slides

100% 4/4 slides 75% 3/4 slides Competition 3 slides 100% 3/3 slides 100% 3/3 slides · 22 hits

— 0/3 slides

100% 3/3 slides 100% 3/3 slides Solution 3 slides 100% 3/3 slides 100% 3/3 slides · 19 hits

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100% 3/3 slides 33.3% 1/3 slides

every slide · same image gating as the playbook

Includes logos for CCPC and Ipsos MRBI.front_matter

summarize

The slide uses a split-layout with methodology details on the left and objectives on the right.present_framework

Base: All Respondents: 1,002. Source: Ipsos MRBI, September 2020.summarize

Open slide detailBeat · Market SizeLoop · Logic Chain

Base: All Respondents: 1,002. Q.1: Do you currently have money invested in any of the following financial products?analyze_data

Open slide detailBeat · Market SizeLoop · Logic Chain

The slide uses a combination of a data table for age demographics and bar/icon charts for gender and social class.analyze_data

Open slide detailBeat · Market SizeLoop · Logic Chain

Data source: Ipsos MRBI, CCPC Investment Research, September 2021.size_opportunity

Open slide detailBeat · Market Size

The slide uses a stacked bar chart to visualize survey data regarding investment product ownership trends.analyze_data

Open slide detailBeat · CompetitionLoop · Before After

The slide compares general investment information sources with specific demographic insights.analyze_data

Open slide detailBeat · CompetitionLoop · Before After

The chart shows aggregate data, while the text provides a demographic breakdown.analyze_data

Open slide detailBeat · CompetitionLoop · Before After

The slide uses a horizontal bar chart to display survey results and a callout box for key insights.summarize

Open slide detailBeat · SolutionLoop · Before After

The slide uses a stacked bar chart to compare 'Applies to me' vs 'Does not apply to me' for three different statements.analyze_data