Economic Impact Assessment ICC Men’s T20 World Cup 2024 - Texas (USA)

Nielsen
arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Deck intelligence map

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Slide inventory

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every slide · same image gating as the playbook
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Slide 1
front_matter
Open slide detailBeat · Situation & Context
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front_matter
Open slide detailBeat · Situation & Context
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front_matter
Open slide detailBeat · Situation & Context
04
Includes a map of host locations and a list of key metrics.summarize
Open slide detailBeat · Situation & Context
05
The slide uses a waterfall chart to illustrate the additive components of the total economic impact.quantify_impact
Open slide detailBeat · Problem & ComplicationLoop · Logic Chain
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The slide uses a waterfall chart to visualize the additive components of economic impact.quantify_impact
Open slide detailBeat · Problem & ComplicationLoop · Logic Chain
07
The chart uses a waterfall structure to aggregate regional impacts into a total global figure.quantify_impact
Open slide detailBeat · Problem & ComplicationLoop · Logic Chain
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filler
Open slide detailBeat · Evidence & Proof
09
summarize
Open slide detailBeat · Evidence & Proof
10
analyze_data
Open slide detailBeat · Evidence & Proof
11
The slide highlights the top drivers of awareness, with digital and traditional media leading.analyze_data
Open slide detailBeat · Evidence & Proof
12
analyze_data
Open slide detailBeat · Evidence & Proof
13
The slide uses a bar chart to visualize survey sentiment metrics.quantify_impact
Open slide detailBeat · Evidence & Proof
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transition
Open slide detailBeat · Evidence & Proof
15
The slide uses donut charts to visualize binary survey responses regarding overnight stays.quantify_impact
Open slide detailBeat · Evidence & Proof
16
The slide uses two bar charts to illustrate visitor intent and accommodation preferences.quantify_impact
Open slide detailBeat · Evidence & Proof
17
The slide uses a bar chart to visualize survey data regarding attendee behavior.quantify_impact
Open slide detailBeat · Evidence & Proof
18
analyze_data
Open slide detailBeat · Evidence & Proof
19
The slide uses a bubble chart visualization to represent different attendee segments.quantify_impact
Open slide detailBeat · Evidence & Proof
20
The slide uses a simple additive formula to define the components of direct economic impact.present_framework
Open slide detailBeat · Evidence & Proof
21
Includes methodology notes on exclusion criteria (5% international, 7% domestic) and derivation of average nights spent.quantify_impact
Open slide detailBeat · Impact & Next StepsLoop · Cost Of Inaction
22
The table breaks down attendee segments into Domestic Fans, Domestic Visitors, International attendees, Media/Broadcasters, and VIPs/HNIs.quantify_impact
Open slide detailBeat · Impact & Next StepsLoop · Cost Of Inaction
23
Includes methodology note regarding 2x and 3x uplift factors for premium fares.quantify_impact
Open slide detailBeat · Impact & Next StepsLoop · Cost Of Inaction
24
The table segments attendees into five categories and calculates total transportation spend based on travel to/from the event.analyze_data
Open slide detailBeat · Impact & Next Steps
25
The table distinguishes between 'Total Spend at the event' and 'Total Spend away from the event' for various attendee categories.quantify_impact
Open slide detailBeat · Impact & Next Steps
26
The slide breaks down the total $98.6M into $88.1M (event spend) and $10.4M (jobs contribution).quantify_impact
Open slide detailBeat · Impact & Next Steps
27
The slide uses a simple arithmetic equation to demonstrate the economic multiplier effect.quantify_impact
Open slide detailBeat · Impact & Next Steps
28
The methodology relies on a proportion of foreign tourists planning to return, excluding multiplier effects.size_opportunity
Open slide detailBeat · Impact & Next Steps
29
The slide uses a bar chart to show the distribution of media value across three US states.quantify_impact
Open slide detailBeat · Impact & Next Steps
30
front_matter
Open slide detailBeat · Impact & Next Steps