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Ipsos · consulting-deck

EARTH DAY 2021 GLOBAL ADVISOR https://www.ipsos.com/en/earth-day-2021-globally-people-wonder-whats-plan-tackle-climate-change Public opinion and action on climate change

45 pages · 3 arc beats · 6 loops

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EARTH DAY 2021 GLOBAL ADVISOR https://www.ipsos.com/en/earth-day-2021-globally-people-wonder-whats-plan-tackle-climate-change Public opinion and action on climate change

Ipsos
arc beats above · slides in the middle · loops below · scroll → 6 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 2
— No image bound to this slide. Wire up imgproxy to display the rendered slide JPEG.
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Deck intelligence map

3
coverage by narrative range · generated from this deck JSON
Narrative range 40 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
The Facts (What) 11 slides 100% 11/11 slides 100% 11/11 slides · 59 hits
— 0/11 slides
100% 11/11 slides · 32 hits 9.1% 1/11 slides 100% 11/11 slides · 22 hits 100% 11/11 slides The Implications (So What) 14 slides 100% 14/14 slides 100% 14/14 slides · 75 hits
— 0/14 slides
100% 14/14 slides · 36 hits 7.1% 1/14 slides 100% 14/14 slides · 27 hits 92.9% 13/14 slides The Action (Now What) 15 slides 100% 15/15 slides 100% 15/15 slides · 72 hits
— 0/15 slides
100% 15/15 slides · 24 hits 13.3% 2/15 slides 100% 15/15 slides · 30 hits 100% 15/15 slides

Slide inventory

45
every slide · same image gating as the playbook
01
Slide 1
front_matter
Open slide detail
02
The slide uses icons to represent three distinct points about public perception of climate policy.frame_problem
Open slide detailBeat · The Facts (What)Loop · Aha Moment
03
The slide uses a signpost metaphor to suggest multiple paths or stakeholders.transition
Open slide detailBeat · The Facts (What)Loop · Aha Moment
04
summarize
Open slide detailBeat · The Facts (What)Loop · Aha Moment
05
summarize
Open slide detailBeat · The Facts (What)Loop · So What Cascade
06
The chart displays agreement vs disagreement percentages for four specific statements.analyze_data
Open slide detailBeat · The Facts (What)Loop · So What Cascade
07
The chart displays 'Agree' (teal) and 'Disagree' (red) percentages for 30 countries, sorted by 'Agree' values.analyze_data
Open slide detailBeat · The Facts (What)Loop · So What Cascade
08
The chart uses a diverging bar chart format to compare 'Agree' and 'Disagree' sentiment across two categories of legislative status.analyze_data
Open slide detailBeat · The Facts (What)Loop · So What Cascade
09
Data source: Ipsos Earth Day 2021 survey of 21,011 adults across 30 markets.analyze_data
Open slide detailBeat · The Facts (What)Loop · So What Cascade
10
The chart shows a comparison of agreement levels between 2021 and 2020 for each country.compare_peers
Open slide detailBeat · The Facts (What)Loop · So What Cascade
11
The chart displays 'Agree' (teal) and 'Disagree' (pink) percentages across 30 markets, sorted by agreement level.analyze_data
Open slide detailBeat · The Facts (What)Loop · So What Cascade
12
The chart displays 'Agree' and 'Disagree' percentages across 30 markets, sorted by 'Agree' score.analyze_data
Open slide detailBeat · The Facts (What)Loop · So What Cascade
13
The slide features a large background photo of a cyclist in traffic, typical of a section divider or cover slide.transition
Open slide detailBeat · The Implications (So What)Loop · Before After
14
summarize
Open slide detailBeat · The Implications (So What)Loop · Before After
15
The chart displays 'Disagree' (teal bars) and 'Agree' (red bars) percentages for 30 markets plus a global average.analyze_data
Open slide detailBeat · The Implications (So What)Loop · Before After
16
The chart displays survey results across 6 categories of sustainable behavior, comparing 'More', 'About the same', and 'Less' frequency.quantify_impact
Open slide detailBeat · The Implications (So What)Loop · Before After
17
The table uses a color-coded heatmap to highlight the top three actions per market.analyze_data
Open slide detailBeat · The Implications (So What)Loop · Before After
18
The chart is a stacked bar chart representing survey responses (More, About the same, Less) with a calculated 'Net increase' column.analyze_data
Open slide detailBeat · The Implications (So What)Loop · Before After
19
The chart is a stacked bar chart representing survey responses (More, About the same, Less) for each country.analyze_data
Open slide detailBeat · The Implications (So What)Loop · Before After
20
The chart displays 30 markets ranked by the 'More' category.analyze_data
Open slide detailBeat · The Implications (So What)Loop · Before After
21
The chart displays survey data from 21,011 online adults aged 16-74 across 30 markets.analyze_data
Open slide detailBeat · The Implications (So What)Loop · Before After
22
The chart displays three categories: More, About the same, and Less, sorted by the 'More' category.analyze_data
Open slide detailBeat · The Implications (So What)Loop · Before After
23
The chart displays three categories: More, About the same, and Less, sorted by the 'More' category.analyze_data
Open slide detailBeat · The Implications (So What)Loop · Before After
24
transition
Open slide detailBeat · The Implications (So What)
25
summarize
Open slide detailBeat · The Implications (So What)Loop · Iceberg
26
summarize
Open slide detailBeat · The Implications (So What)Loop · Iceberg
27
The chart displays 'Agree' (teal) and 'Disagree' (red) percentages for 30 markets.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Iceberg
28
The chart displays 'Likely' (teal) vs 'Unlikely' (red) percentages for 8 different actions.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Iceberg
29
This slide highlights a cognitive bias in public perception regarding climate action effectiveness.summarize
Open slide detailBeat · The Action (Now What)Loop · Iceberg
30
The chart displays 9 categories of sustainable behaviors with percentage values for 2021, 2020, and 2014, plus delta columns for 2020 and 2014.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Tale Two Worlds
31
The chart shows a slight positive trend in all listed sustainable behaviors compared to the previous year.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Tale Two Worlds
32
The table uses a color-coded heatmap to indicate the top three actions per market. The data is based on a survey of 21,011 online adults.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Pareto Focus
33
The chart displays two sets of bars: 'Likely' (teal) and 'Unlikely' (red) for each country, sorted by the 'Likely' percentage.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Pareto Focus
34
The chart displays 'Likely' (teal bars) and 'Unlikely' (red bars) percentages for 30 countries, sorted by the 'Likely' metric.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Pareto Focus
35
The chart displays 'Likely' (teal/blue bars) and 'Unlikely' (red bars) percentages for 30 countries.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Pareto Focus
36
The chart displays 'Likely' (teal bars) and 'Unlikely' (red bars) percentages for 30 countries, sorted by the 'Likely' metric.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Pareto Focus
37
The chart uses a dual-bar approach (Likely vs Unlikely) sorted by the 'Likely' percentage.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Pareto Focus
38
The chart uses a diverging bar structure to show 'Likely' (teal) vs 'Unlikely' (red) responses per country.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Pareto Focus
39
The chart displays 'Likely' (teal) and 'Unlikely' (red) percentages for 30 countries, sorted by the 'Likely' metric.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Pareto Focus
40
The chart displays two sets of bars (Likely vs Unlikely) for each country, sorted by the 'Likely' percentage.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Pareto Focus
41
The chart uses a diverging bar structure to compare 'Likely' (teal/blue) vs 'Unlikely' (red) responses.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Pareto Focus
42
This is a standard methodology disclosure slide for an Ipsos survey.summarize
Open slide detail
43
Methodology disclosure slide detailing sample sizes, dates, and market coverage for four different studies.summarize
Open slide detail
44
state_next_steps
Open slide detail
45
This is a standard corporate 'About Us' slide.summarize
Open slide detail