slides · global inventory
12 Myth Buster
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The slide uses a simple stacked bar to visualize the total addressable market or spending landscape.2018 Benedict Evans 2018 The End of the Beginning · Benedict Evans
Consulting deck Independent analyst Beat · What IsLoop · Myth Buster1 hit
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The slide uses a stacked bar to represent $40tr in global consumer spending, with arrows pointing to specific sectors and their corresponding digital disruption examples.2018 Benedict Evans 2018 The End of the Beginning · Benedict Evans
Consulting deck Independent analyst Beat · What IsLoop · Myth Buster1 hit
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The slide uses a simple binary comparison framework to contrast two distinct business models.2018 Benedict Evans 2018 The End of the Beginning · Benedict Evans
Consulting deck Independent analyst Beat · What IsLoop · Myth Buster1 hit
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Uses a Venn-like diagram to contrast two business models.2018 Benedict Evans 2018 The End of the Beginning · Benedict Evans
Consulting deck Independent analyst Beat · What IsLoop · Myth Buster1 hit
47
The slide uses a simple two-circle diagram to contrast operational efficiency (logistics) with brand/curation (tastemaker).2018 Benedict Evans 2018 The End of the Beginning · Benedict Evans
Consulting deck Independent analyst Beat · What IsLoop · Myth Buster1 hit
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The slide uses a simple arrow diagram to represent a shift or evolution in business model.2018 Benedict Evans 2018 The End of the Beginning · Benedict Evans
Consulting deck Independent analyst Beat · What IsLoop · Myth Buster1 hit
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The chart uses color to emphasize the USA as an outlier compared to other developed nations.2018 Benedict Evans 2018 The End of the Beginning · Benedict Evans
Consulting deck Independent analyst Beat · What IsLoop · Myth Buster1 hit
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The slide uses irony by pairing a common misconception with a photo of a failed, asset-heavy logistics company.2018 Benedict Evans 2018 The End of the Beginning · Benedict Evans
Consulting deck Independent analyst Beat · What IsLoop · Myth Buster1 hit
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The slide uses a minimalist design to emphasize the irony or evolution of Amazon's business model.2018 Benedict Evans 2018 The End of the Beginning · Benedict Evans
Consulting deck Independent analyst Beat · What IsLoop · Myth Buster1 hit
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The slide uses visual irony to debunk a common business misconception.2018 Benedict Evans 2018 The End of the Beginning · Benedict Evans
Consulting deck Independent analyst Beat · What IsLoop · Myth Buster1 hit
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The chart illustrates the historical growth of ecommerce as a small slice of total US retail revenue.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · First LayerLoop · Myth Buster1 hit
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2020 Benedict Evans 2020 December The Great Unbundling2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · First LayerLoop · Myth Buster1 hit
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The chart categorizes retail sectors into 'Could be parcels', 'Could be custom delivered or collected', and 'Can't be delivered (?)'.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · First LayerLoop · Myth Buster1 hit
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The chart uses a stacked bar approach to show the ecommerce component within Parcels, Delivery & collection, and Cars.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · First LayerLoop · Myth Buster1 hit
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2020 Benedict Evans 2020 December The Great Unbundling2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · First LayerLoop · Myth Buster1 hit
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The chart highlights that while general ecommerce is dominated by parcel shipping, food retail relies significantly more on delivery and collection models.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · First LayerLoop · Myth Buster1 hit
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The chart highlights the growth of delivery spending relative to traditional dining channels.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · First LayerLoop · Myth Buster1 hit
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The chart shows a clear divergence and rapid growth in delivery employment relative to warehousing in the final year of the dataset.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · First LayerLoop · Myth Buster1 hit
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The chart highlights the significant acceleration in revenue growth in recent years.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · First LayerLoop · Myth Buster1 hit
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The chart uses a stacked bar format to show the total retail market split by delivery type, with ecommerce as a subset.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · First LayerLoop · Myth Buster1 hit
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The chart segments US retail into 'Could be parcels' and 'Could be custom delivered or collected', with Amazon's revenue shown as a small slice of the former.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · First LayerLoop · Myth Buster1 hit
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The slide uses a stacked bar chart to illustrate the difference between 'parcels' and 'custom delivered or collected' retail models.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · First LayerLoop · Myth Buster1 hit
43
The chart illustrates the decline in total advertising spend relative to GDP, despite the rise of internet advertising.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · Deeper LayerLoop · Myth Buster1 hit
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The chart highlights the dominance of Search, Amazon, and Facebook in the US online ad market.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · Deeper LayerLoop · Myth Buster1 hit
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The chart uses a stacked bar format to contrast the composition of online vs offline advertising revenue.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · Deeper LayerLoop · Myth Buster1 hit
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The chart highlights the 2020 data point in red.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · Deeper LayerLoop · Myth Buster1 hit
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The image is a cultural reference to advertising, used here to add gravitas to the strategic questions posed in the deck.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · Deeper LayerLoop · Myth Buster1 hit
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Uses a simple linear process flow to describe the industry shift.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · Deeper LayerLoop · Myth Buster1 hit
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The chart shows how ad spend is eroded by various intermediaries (Agency, DSP, Demand side tech, Unknown, SSP, Supply side tech) before reaching the publisher.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · Deeper LayerLoop · Myth Buster1 hit
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The slide uses a simple three-column layout with circular containers to contrast the capabilities of different market participants.2020 Benedict Evans 2020 December The Great Unbundling · Benedict Evans
Consulting deck Independent analyst Beat · Deeper LayerLoop · Myth Buster1 hit