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77,851-77,880 of 303,780

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Uses a visual metaphor of mapping specific individuals to specific ad categories.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Problem & ComplicationLoop · Logic Chain1 hit
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The slide uses a process flow to show the transition from household identification to real-time viewer identification.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Problem & ComplicationLoop · Logic Chain1 hit
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Spring 2022 National Client MeetingSpring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Problem & ComplicationLoop · Logic Chain1 hit
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The slide uses a timeline-style process flow to highlight a specific intervention point.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Problem & ComplicationLoop · Logic Chain1 hit
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The slide uses a waterfall-like visual to show incremental impression growth and corresponding revenue impact.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Solution & ApproachLoop · Logic Chain1 hit
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Spring 2022 National Client MeetingSpring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Solution & ApproachLoop · Logic Chain1 hit
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The chart highlights 'Total Use of TV' as a sub-segment of the total media consumption.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Evidence & Proof1 hit
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The chart shows percentages of titles distributed among services; note that these likely sum to >100% due to non-exclusive distribution.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Evidence & Proof1 hit
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Spring 2022 National Client MeetingSpring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Evidence & Proof1 hit
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Spring 2022 National Client MeetingSpring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Evidence & Proof1 hit
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Spring 2022 National Client MeetingSpring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Evidence & Proof1 hit
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Spring 2022 National Client MeetingSpring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting 1 hit
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The chart shows a decline in total hours viewed from 42.2B to 41.0B, with a significant increase in Connected TV share.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting 1 hit
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The chart uses bubble size to represent average weekly time spent.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting 1 hit
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The chart shows a net decline in reach despite AVOD growth, with SVOD-only users increasing significantly.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting 1 hit
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The chart shows a 100% stacked bar chart representing the share of reach for different TV viewing combinations over time.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting 1 hit
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The slide uses a dual-axis combo chart (bar + line) for reach and a horizontal bar chart for the lift index.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting 1 hit
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The slide uses pie charts to show the composition of reach for different age demographics.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting 1 hit
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The chart shows a significant spike in 2020 early in the year, likely related to pandemic lockdowns.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Impact & Next Steps1 hit
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The chart tracks market share shifts between traditional broadcast/cable and various streaming services.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Impact & Next Steps1 hit
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Data sourced from Nielsen and MoffettNathanson estimates.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Impact & Next Steps1 hit
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The chart displays the composition of the top 10 shows by platform over time.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Impact & Next Steps1 hit
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The chart uses a central image of a remote control inside a donut chart.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Impact & Next Steps1 hit
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The chart uses Netflix as the 100% baseline for comparison.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Impact & Next Steps1 hit
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Spring 2022 National Client MeetingSpring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Impact & Next Steps1 hit
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Spring 2022 National Client MeetingSpring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Impact & Next Steps1 hit
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The chart shows a consistent gap between MVPD and non-MVPD penetration, with MVPD households showing significantly higher adoption.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Impact & Next Steps1 hit
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The chart illustrates a 'short tail' distribution where a few shows dominate the top lists while many others appear for only one week.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Impact & Next Steps1 hit
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The chart illustrates a consistent pattern of viewership peaking early and fading quickly for major original content.Spring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Impact & Next Steps1 hit
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Spring 2022 National Client MeetingSpring 2022 National Client Meeting · Nielsen
Consulting deck Strategy consulting Beat · Impact & Next Steps1 hit