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Includes a sidebar with key takeaways and a German flag icon.Consumers’ sustainability sentiment and behavior before, during and after the COVID-19 crisis · McKinsey
Consulting deck Strategy consulting Beat · ActionLoop · Cost Of Inaction1 hit
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McKinsey & Company slide 20.Consumers’ sustainability sentiment and behavior before, during and after the COVID-19 crisis · McKinsey
Consulting deck Strategy consulting Beat · ActionLoop · Cost Of Inaction1 hit
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Slide 1
European Consumer Sentiment Survey: How current events in Europe are shaping consumer behaviorEuropean Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Problem (Identify pain)1 hit
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European Consumer Sentiment Survey: How current events in Europe are shaping consumer behaviorEuropean Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Problem (Identify pain)Loop · Logic Chain1 hit
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The slide uses a three-column layout to present distinct consumer insights.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Problem (Identify pain)Loop · Logic Chain1 hit
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The slide uses a grouped bar chart format to compare two time periods across two different metrics (top 3 concerns vs top concern).European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Problem (Identify pain)Loop · Logic Chain1 hit
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The slide uses a stacked bar chart to visualize survey data from McKinsey & Company Germany Consumer Pulse Survey.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Agitate (Make it worse)1 hit
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Includes a red box highlighting the specific data points for Gen Z and Millennials regarding political uncertainty and unemployment.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Agitate (Make it worse)1 hit
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The chart uses a stacked bar format to compare sentiment across Europe 5, Germany, France, UK, Italy, and Spain.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Agitate (Make it worse)1 hit
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The chart uses a stacked bar approach to compare sentiment across demographic segments.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Agitate (Make it worse)1 hit
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The chart uses a stacked bar format to visualize sentiment (Positive, Neutral, Negative) across four segments: Overall, Rising prices, Invasion of Ukraine, and Extreme weather events.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Agitate (Make it worse)1 hit
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The chart tracks sentiment shifts over time, highlighting the impact of the Ukraine invasion on economic outlook.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Solution (Provide relief)1 hit
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The chart uses a 3-segment stacked bar approach to visualize sentiment distribution across 5 countries.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Solution (Provide relief)1 hit
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The slide uses stacked bar charts to show the distribution of sentiment (Optimistic, Neutral, Pessimistic) across different demographic groups.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Solution (Provide relief)1 hit
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The slide uses a three-column layout to present distinct consumer insights.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Beat · Solution (Provide relief)1 hit
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The chart uses a stacked bar format to show 'Yes' vs 'No' responses, with inflation data as a secondary metric below.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting 1 hit
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Includes a general perception bar chart and a detailed category-level stacked bar chart with net change calculations.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting 1 hit
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The slide uses a color-coded heatmap to show deviations from the 'All consumers' average.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting 1 hit
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Data source: McKinsey & Company Germany Consumer Pulse Survey, 6/8-6/12/2022, n = 1,007.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting 1 hit
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The slide uses a color-coded system to indicate differences from the average of all consumers.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Loop · Cost Of Inaction1 hit
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The data is segmented by category and uses a color-coded bar system to represent decrease (red) vs increase (blue).European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Loop · Cost Of Inaction1 hit
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The table uses a heatmap to show deviations from the 'All consumers' average. Red indicates < -3 points, grey is between -3 and +3, and blue is > +3.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Loop · Cost Of Inaction1 hit
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The slide uses a numbered list format to categorize consumer insights.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Loop · Cost Of Inaction1 hit
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Data source: McKinsey & Company Germany Consumer Pulse Survey, 6/8-6/12/2022, n = 1,007.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Loop · Cost Of Inaction1 hit
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The table uses a heatmap-style color coding to indicate the difference from the average consumer behavior.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting Loop · Cost Of Inaction1 hit
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The chart displays the percentage of respondents who shopped more, same, less, or not at all at specific retail formats, with a calculated net change.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting 1 hit
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The table uses a heatmap-style color coding to indicate differences vs all consumers.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting 1 hit
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The table uses a heatmap-style color coding to indicate the difference vs the European average.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting 1 hit
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The slide uses a heatmap overlay on a table to show generational variance against the 'All consumers' baseline.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting 1 hit
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The data shows a clear net trade-down effect in most categories, with household products showing the highest net trade-down.European Consumer Sentiment Survey: How current events in Europe are shaping consumer behavior · McKinsey
Consulting deck Strategy consulting 1 hit