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The slide highlights a significant knowledge gap, with 51% of respondents answering 'I don't know' and 31% incorrectly believing crypto assets are not regulated.inv research 20220928 crypto asset survey EN · Ipsos
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inv research 20220928 crypto asset survey ENinv research 20220928 crypto asset survey EN · Ipsos
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inv research 20220928 crypto asset survey ENinv research 20220928 crypto asset survey EN · Ipsos
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inv research 20220928 crypto asset survey ENinv research 20220928 crypto asset survey EN · Ipsos
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Base: Have owned crypto assets (n=670). Q17. Why did you purchase crypto assets?inv research 20220928 crypto asset survey EN · Ipsos
Consulting deck Industry analyst Beat · SatisfactionLoop · Voice Of Customer1 hit
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The chart uses a two-column layout for categories, with specific demographic insights highlighted for certain data points.inv research 20220928 crypto asset survey EN · Ipsos
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Base: Have owned crypto assets (n=670). Q20. Have you ever used your crypto assets (not including stablecoins) for any of the following purposes?inv research 20220928 crypto asset survey EN · Ipsos
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The slide uses a drill-down visual to show that 35% of respondents hold 'Cryptocurrency', which is then expanded into a list of specific coins.inv research 20220928 crypto asset survey EN · Ipsos
Consulting deck Industry analyst Beat · SatisfactionLoop · Voice Of Customer1 hit
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The chart visualizes survey data from 560 investors, excluding self-directed ones.inv research 20220928 crypto asset survey EN · Ipsos
Consulting deck Industry analyst Beat · SatisfactionLoop · Voice Of Customer1 hit
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Data source: Ipsos survey, n=454.inv research 20220928 crypto asset survey EN · Ipsos
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Base: Investors, not including self-directed investors (n=560). Q16. Did your financial advisor or financial planner recommend that you purchase crypto investment funds?inv research 20220928 crypto asset survey EN · Ipsos
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Base: Have owned crypto assets (n=670). Q19. Have you ever used your stablecoins, if you own any, for any of the following purposes?inv research 20220928 crypto asset survey EN · Ipsos
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The slide uses a flow-style diagram to connect the 12% stablecoin ownership segment to the specific reasons for holding them.inv research 20220928 crypto asset survey EN · Ipsos
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The slide uses a drill-down visual to show that 12% of respondents hold stablecoins, then lists the specific stablecoins held by those respondents.inv research 20220928 crypto asset survey EN · Ipsos
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Data source: Ipsos survey of crypto asset owners (n=670).inv research 20220928 crypto asset survey EN · Ipsos
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The slide uses a split bar chart format to display a long list of survey responses.inv research 20220928 crypto asset survey EN · Ipsos
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Data source: Q14. Base: Have never owned crypto assets / crypto investment funds (n=1046).inv research 20220928 crypto asset survey EN · Ipsos
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inv research 20220928 crypto asset survey ENinv research 20220928 crypto asset survey EN · Ipsos
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inv research 20220928 crypto asset survey ENinv research 20220928 crypto asset survey EN · Ipsos
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The slide uses a split bar chart layout to display various advertising channels and their respective recall percentages.inv research 20220928 crypto asset survey EN · Ipsos
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Data source: Ipsos survey, Q10, Base n=1166.inv research 20220928 crypto asset survey EN · Ipsos
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Data based on a survey of 1535 respondents.inv research 20220928 crypto asset survey EN · Ipsos
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Base: Excluding those that don't know what crypto is OR don't know if they own crypto assets or funds (n=1535)inv research 20220928 crypto asset survey EN · Ipsos
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inv research 20220928 crypto asset survey ENinv research 20220928 crypto asset survey EN · Ipsos
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The slide compares financial literacy across various cohorts including crypto owners vs non-owners, gender, age, education, and income.inv research 20220928 crypto asset survey EN · Ipsos
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The slide highlights that 52% of respondents chose the correct answer, with additional segmentation provided for crypto owners vs non-owners.inv research 20220928 crypto asset survey EN · Ipsos
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Base: All respondents (n=2360). Q41: Imagine that the interest rate on your savings account was 1% per year and inflation was 2% per year. After 1 year, with the money in this account, would you be able to buy...inv research 20220928 crypto asset survey EN · Ipsos
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The slide uses a donut chart to visualize survey responses to a true/false question about investment risk.inv research 20220928 crypto asset survey EN · Ipsos
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The chart highlights that 37% of respondents do not know the relationship, while 26% incorrectly believe prices fall.inv research 20220928 crypto asset survey EN · Ipsos
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inv research 20220928 crypto asset survey ENinv research 20220928 crypto asset survey EN · Ipsos
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