Pitch deck: Sports analyst Matthew Berry's Fantasy Life raises $7M

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callout customer-journey instance photo paragraph headline

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Audience Definition slide · 70%

The slide mentions 'We leverage Matthew’s audience and brand alongside our own award-winning content, premium products, and gaming platform – Monetizing players at every step, owning the full user journey.'

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customer-journey-map 90%

Visual flow of user progression from audience to monetization

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Includes a visual representation of the user journey as a flywheel/process flow.