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European cannabis startup Sanity Group's $29 million pitch deck · page 7 of 14

The slide uses a side-by-side comparison of two product lines (VAAY and This Place) to define market segments.

Pitch deck · segmentation · decompose_segments · overcrowded density

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Slide schematic 11/11
image 4/4 list 2/2 paragraph 2/2 title 3/3
Components 11
logo logo photo photo bullet bullet paragraph paragraph headline headline headline
Tools 1
Audience Persona slide · 70%

The slide describes two personas: 'Young, but health conscious and mindful' and 'Conscious, sustainable, caring'.
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Frameworks 1
audience-segmentation 100%

The slide explicitly divides the market into two distinct segments based on age and lifestyle.