2022 05 Investor Deck · page 11 of 23
The pyramid uses color coding to distinguish between the top two segments (grey) and the bottom two (orange), with the Bill.com logo in the center.
Consulting deck · segmentation · decompose_segments · sparse density
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Slide schematic 3/3
framework 1/1 list 1/1 title 1/1
Components 3
instance comparison headline
Tools 6
MECE Principle block · 75%
Enterprise/Mid/SMB/Micro segments mutually exclusive, collectively cover market
Action Titles slide · 65%Title labels the segmentation
Color Strategy slide · 85%Orange = Bill.com sweet spot (SMB+Micro), grey = out-of-target Enterprise/Mid
Picture Superiority Effect slide · 80%Pyramid diagram visualizes market hierarchy
Pyramid Principle slide · 70%Pyramid segmentation of market tiers
Visual Hierarchy slide · 80%Pyramid shape encodes relative segment size
Metrics 0
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Frameworks 1