2016 Bond Cap Internet Trends 2016 · page 68 of 214
Part of KPCB Internet Trends 2016 deck.
Consulting deck · case_study · illustrate_case · overcrowded density
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AIDA Model slide · 60%
quote: Our customer acquisition strategy was Facebook. Our [target customer] typically spends a lot of time on Facebook...Every $100 we spent on Facebook was worth $1,000 in sales. For us, it was a simple math equation.
Emotional Appeal slide · 60%Practitioner quote about $100->$1000 ROI.
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