Barclays Credit Bureau Forum 2023 · page 12 of 71
Barclays Credit Bureau Forum 2023 · slide 12
Consulting deck · problem_statement · frame_problem · overcrowded density
Slide locked Sign in to view
Slide schematic 6/8
callout 2/3 list 2/2 metric 0/1 source-note 1/1 title 1/1
2 without position callout 1 · metric 1
calloutmetric · primary
Components 8
primary primary callout bullet bullet primary source-note headline
Tools 5
Negativity Bias block · 60%
Frames fraud proliferation pain to set up solution
Action Titles slide · 80%Title links fraud growth to Experian software response
AIDA Model slide · 50%The slide grabs attention (headline), generates interest (problem statement), and creates desire (solution presented)
Concrete Language slide · 75%'~2000 attributes', '8 million events screened daily' concretize claim
Problem-Agitate-Solve (PAS) slide · 70%The slide presents a problem (fraud proliferation), agitates it (need to protect themselves and their customers), and hints at a solution (Experian software)
Metrics 0
∅
No metrics
No metric insight is anchored to this slide.
Frameworks 0
∅
No frameworks
No framework match is anchored to this slide.