While 75% of companies report strong collaboration between sales and marketing, only 21% see strong alignment between go-to-market (GTM) functions and critical revenue functions such as finance.
From Lead to Cash Simplify and Scale with Revenue Ops · page 11 of 24
Includes a bar chart illustrating alignment gaps between various business functions.
Consulting deck · ceo_quote · diagnose · overcrowded density
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Parallel Structure loop · 75%
Loop runs People→Process→Technology with same template.
Action Titles slide · 80%'Fragmented functions' subtitle states the so-what.
Annotation slide · 80%Bars labelled 75% / 21% / 38% directly.
Audience Definition slide · 70%quote: Driving standardization and harmonization across siloed teams starts with bringing the right stakeholders together to make key design decisions through an customer experience-focused approach.
Contrast Principle slide · 80%Strong sales-marketing alignment 75% vs 21% with finance.
Credibility Transfer slide · 80%Quote from Dr. Benjamin Blau, CIO at SAP SE.
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