Sportech 2021 Paris, February 2022 · page 18 of 30
Includes a specific case study on FizzUp and a Google Trends chart for 'Wellness'.
Consulting deck · industry_trends · establish_context · overcrowded density
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Audience Definition slide · 70%
The main driver is the rising awareness on mental health issues and the will to take better care of oneself, since sport helps to release stress
Call to action slide · 50%Following covid outbreak and lockdowns, sportech start ups have developed numerous solutions to help users practice at home
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