The global consumer: Changed for good Consumer trends accelerated by the COVID-19 pandemic are sticking · page 14 of 24
The table highlights that Millennials (Young, Core, and Mature) show higher agreement rates across all five sustainability-related shopping behaviors compared to Gen Z, Gen X, and Baby Boomers.
Consulting deck · data_table · analyze_data · dense density
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Action Titles slide · 80%
title: 'Millennials are most likely to be thinking about sustainability while shopping'
Color Strategy slide · 80%darker grey shades encode higher agreement
Data Story Arc slide · 70%The slide presents a narrative about Millennials being more likely to think about sustainability while shopping, using a table to show agreement percentages across generations.
So What? Test slide · 85%explicit 'Our insight:' callout warning of aspiration vs action
Visual Hierarchy slide · 65%Millennial column outlined to direct the eye
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