The Industry Technology Intensity measures the value of total technology investments made by companies operating in an industry, relative to the total value created by the industry (i.e., industry contribution to Gross Value Added).
Ready for take-off Why niche markets are the next big thing · page 31 of 37
The slide details the criteria for 'tech-propelled markets' and the data sources (CB Insights) used for the analysis.
Consulting deck · appendix_methodology · present_framework · dense density
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Analytical method slide · 70%
The Industry Technology Intensity measures the value of total technology investments made by companies operating in an industry, relative to the total value created by the industry
Credibility Transfer slide · 80%Methodology note describes proprietary Industry Technology Intensity metric.
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