anlak storytelling
All kinds
Document kinds
Loading document kinds...

Primary corpus lens for browsing and insights. Selection lives in the URL.

All formats
Orientation
Loading formats...

Landscape, portrait, square, or unknown document geometry.

Unlock
Tool · active

SUCCESs Framework

Found in 24 slides across 23 decks in our corpus.

Insights Matching slides
More
Canon JSON Slides JSON
SUCCESs Framework pattern illustration

Learn pattern

SUCCESs Framework

Simple, Unexpected, Concrete, Credible, Emotional, Stories - making ideas stick

Category
Slide
Source
Chip & Dan Heath, Made to Stick (2007)
Open in Learn

overview

What you need to know

Definition What is it?

Simple, Unexpected, Concrete, Credible, Emotional, Stories - making ideas stick

5 fields pending DB enrichment

These columns either grow organically as the pipeline observes the canon entry in real slides, or need manual enrichment in the source-of-truth DB. Surfaced here for transparency.

  • when_to_use
  • why_it_works
  • signals
  • antipattern
  • body_doc_id

Examples

Slide evidence

24 matching slides Tool evidence for SUCCESs Framework
All document kinds All producers All formats