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Banner Blindness

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Canon JSON Slides JSON
Banner Blindness pattern illustration

Learn pattern

Banner Blindness

Users tune out repeatedly encountered content patterns - vary visual approaches

Category
Slide
Source
Benway & Lane (1998); Growth.Design Psychology
Open in Learn

overview

What you need to know

Definition What is it?

Users tune out repeatedly encountered content patterns - vary visual approaches

6 fields pending DB enrichment

These columns either grow organically as the pipeline observes the canon entry in real slides, or need manual enrichment in the source-of-truth DB. Surfaced here for transparency.

  • when_to_use
  • why_it_works
  • signals
  • antipattern
  • body_doc_id
  • corpus_examples

Examples

Slide evidence

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