Problem-Agitate-Solution pattern illustration

Learn pattern

Problem-Agitate-Solution

Category
Strategy & Business
Structure
Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)
Best for
Sales pitches, urgency-driven, competitive displacement
Source
Copywriting classic
Open in Learn
framework reference

Body file not found on disk yet. Linked in DB but no markdown.

overview

What you need to know

Structure How is it structured?

Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)

Best fit When does it fit best?

Sales pitches, urgency-driven, competitive displacement

1 field pending DB enrichment

These columns either grow organically as the pipeline observes the canon entry in real slides, or need manual enrichment in the source-of-truth DB. Surfaced here for transparency.

  • description

Sequence

Canonical beat order

3 steps
  1. 1
    Problem (Identify pain)problem-agitate-solution-problem-identify-pain · required
  2. 2
    Agitate (Make it worse)problem-agitate-solution-agitate-make-it-worse · required
  3. 3
    Solution (Provide relief)problem-agitate-solution-solution-provide-relief · required

Examples

Slide evidence

26,550 matching slides Narrative arc evidence for Problem-Agitate-Solution
All document kinds All producers All formats