{
  "docId": "019f6b8f-5ae9-774f-b1d7-e73cbbc73905",
  "docSlug": "jarvis-respira-pitch-deck",
  "documentTitle": "Respira Pitch Deck",
  "authorId": "respira-pitch-deck",
  "authorName": null,
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": null,
  "orientation": null,
  "aspectRatio": null,
  "pageNumber": 15,
  "pageCount": 17,
  "prevPage": 14,
  "nextPage": 16,
  "slideType": "context",
  "function": "establish_context",
  "density": "dense",
  "nDataPoints": 0,
  "notes": "Uses a PESTEL-like framework to categorize macro-environmental factors.",
  "elementsJson": null,
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019f6b8f-5ae9-774f-b1d7-e73cbbc73905/15",
  "deckHref": "/decks/019f6b8f-5ae9-774f-b1d7-e73cbbc73905",
  "deckJsonHref": "/decks/019f6b8f-5ae9-774f-b1d7-e73cbbc73905.json",
  "deckAnchorHref": "/decks/019f6b8f-5ae9-774f-b1d7-e73cbbc73905#slide-15",
  "components": [
    {
      "bbox": {
        "h": 0.2,
        "w": 0.35,
        "x": 0.63,
        "y": 0.5
      },
      "kind": "list",
      "text": "Increased growth of and usage by a Millennial client base; Overall societal intolerance of traditional smoking; Continued health awareness by consumers; Anticipated regulatory impacts by FDA; General acceptance and growing legality of Cannabis.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f36d0791-c7e9-426c-936b-43c6163756a5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.35,
        "x": 0.63,
        "y": 0.2
      },
      "kind": "paragraph",
      "text": "Several key macro-trends, or broad overall environmental movements, have created the need for Respira's proprietary device. The following macro-trends have and will continue to shape the overall industry product offerings, as well as consumer behavior.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b254f480-672c-492e-8b72-4b28a42f3ea7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.55,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "table",
      "text": "Macro Category, Macro Trend, Related to the Industry. Demographic, Growth of Millennial Consumer Group, Millennials comprise large % of consumers in this space. Sociocultural, Societal Rejection of Traditional Smoking, Overall distaste by Society for traditional smoking.",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c1d7790c-07d9-47e7-98ad-c9880610ebb9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.3,
        "x": 0.63,
        "y": 0.1
      },
      "kind": "title",
      "text": "INDUSTRY TRENDS & MACRO ANALYSIS",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "efeb64b4-9983-4fa3-a756-dd3b3cc1dd0b",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "PESTEL Analysis",
      "slug": null,
      "matchId": "c8bf82f6-4189-4c4d-a0c6-08cd76e9d932",
      "evidence": "Categorization of trends into Demographic, Sociocultural, Regulatory, Political/Legal, Technological, Economic, and Global.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}