{
  "docId": "019f6b8f-4a64-720d-a6e4-688c3769020c",
  "docSlug": "jarvis-opendoor-pitch-deck-for-ipo",
  "documentTitle": "Opendoor Pitch Deck for IPO",
  "authorId": "opendoor-pitch-deck-for-ipo",
  "authorName": null,
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": null,
  "orientation": null,
  "aspectRatio": null,
  "pageNumber": 10,
  "pageCount": 49,
  "prevPage": 9,
  "nextPage": 11,
  "slideType": "pain_points",
  "function": "frame_problem",
  "density": "dense",
  "nDataPoints": 18,
  "notes": "The slide uses a customer journey map to illustrate the pain points of the current real estate transaction process.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019f6b8f-4a64-720d-a6e4-688c3769020c/10",
  "deckHref": "/decks/019f6b8f-4a64-720d-a6e4-688c3769020c",
  "deckJsonHref": "/decks/019f6b8f-4a64-720d-a6e4-688c3769020c.json",
  "deckAnchorHref": "/decks/019f6b8f-4a64-720d-a6e4-688c3769020c#slide-10",
  "components": [
    {
      "bbox": {
        "h": 0.6,
        "w": 0.53,
        "x": 0.07,
        "y": 0.28
      },
      "kind": "diagram",
      "text": "Flowchart of the home selling process from 'Decides to move' to 'Finally moves'",
      "attrs": null,
      "subkind": "customer-journey",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3a120618-08ac-448b-bd11-5e60a725d6db",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.5,
        "x": 0.04,
        "y": 0.93
      },
      "kind": "other",
      "text": "Note: Agent use, 89%, per National Association of Realtors report. List days, home visits and fall-through metrics based on analysis of Multiple Listing Service (MLS) and Company data. Per transaction $ values indicative based on $250K home value",
      "attrs": null,
      "subkind": "source-note",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "79768860-5e05-4861-8e16-ee62ca7db589",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.5,
        "x": 0.07,
        "y": 0.24
      },
      "kind": "paragraph",
      "text": "Today, 89% of buyers and sellers use an agent, and this is their experience",
      "attrs": null,
      "subkind": "description",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7357c14d-5ee1-4e77-b95d-9ab16c17a7f3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.3,
        "x": 0.65,
        "y": 0.24
      },
      "kind": "paragraph",
      "text": "Costing as much as 12%+ of the transaction",
      "attrs": null,
      "subkind": "description",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c4859ba8-3f87-49da-a190-937b380abda7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.28,
        "x": 0.65,
        "y": 0.28
      },
      "kind": "table",
      "text": "Breakdown of transaction costs totaling $29,630",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ae2b74d1-e62d-40db-80e6-8880a00c7226",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.92,
        "x": 0.04,
        "y": 0.07
      },
      "kind": "title",
      "text": "Process is complex, uncertain, time-consuming and offline",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "14506094-1fe1-4f3b-beac-b1c383475dd1",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Customer journey map",
      "slug": "customer-journey-map",
      "agent": null,
      "layer": "slide",
      "matchId": "de9d7dc3-b6fb-4fde-9926-7f7838d4b6b2",
      "evidence": "The flowchart of the home selling process illustrates the customer's journey.",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "customer-journey-map",
      "slug": null,
      "matchId": "4a560115-c341-4e13-a744-e338f27edb85",
      "evidence": "The slide maps the sequential steps of a home seller's experience.",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 10,
      "from": 10,
      "beatId": "8e238999-0680-49ef-9f20-5cb8d48a895f",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Problem (Identify pain)",
      "beatSlug": "problem-agitate-solution-problem-identify-pain",
      "evidence": "The deck highlights the pain points in the current real estate market.",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}