{
  "docId": "019f6b8f-2ae5-7520-b28a-8bf49119bf94",
  "docSlug": "jarvis-lambda-school-pitch-deck",
  "documentTitle": "Lambda School Pitch Deck",
  "authorId": "lambda-school-pitch-deck",
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  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
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      "text": "Person wearing headphones",
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      "name": "Golden Circle",
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      "evidence": "The deck presents a clear why, what, and how throughout",
      "position": 0,
      "objective": "Why Lambda School's approach is necessary and effective",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
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      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
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