{
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  "documentTitle": "Lambda School Pitch Deck",
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  "notes": "Minimalist diagram showing a flow from People to Lambda School to Jobs.",
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      "name": "Golden Circle",
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      "bestFor": "Visionary leadership, brand positioning, mission statements",
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      "evidence": "The deck presents a clear why, what, and how throughout",
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      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
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