{
  "docId": "019f6b8f-294a-776a-b456-18030c10a2e2",
  "docSlug": "jarvis-kleiner-perkins-fund-18",
  "documentTitle": "Kleiner Perkins Fund 18",
  "authorId": "kleiner-perkins-fund-18",
  "authorName": null,
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "vc_research",
  "sourceTypeLabel": "VC research",
  "presentationDate": null,
  "orientation": null,
  "aspectRatio": null,
  "pageNumber": 30,
  "pageCount": 35,
  "prevPage": 29,
  "nextPage": 31,
  "slideType": "why_now",
  "function": "argue_timing",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a timeline comparison to show the shift in venture capital market structure over a decade.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019f6b8f-294a-776a-b456-18030c10a2e2/30",
  "deckHref": "/decks/019f6b8f-294a-776a-b456-18030c10a2e2",
  "deckJsonHref": "/decks/019f6b8f-294a-776a-b456-18030c10a2e2.json",
  "deckAnchorHref": "/decks/019f6b8f-294a-776a-b456-18030c10a2e2#slide-30",
  "components": [
    {
      "bbox": {
        "h": 0.7,
        "w": 0.28,
        "x": 0.22,
        "y": 0.15
      },
      "kind": "callout",
      "text": "Highlighting the Seed to Series B/C segment",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "02a8cce4-3343-49cd-9963-53a5950216a6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.64,
        "x": 0.18,
        "y": 0.25
      },
      "kind": "diagram",
      "text": "2009 timeline: Seed, Series A, Series B/C, Mezzanine, IPO",
      "attrs": null,
      "subkind": "timeline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6a15e5aa-8dd1-4967-9a0a-816ff4d0a2e5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.84,
        "x": 0.08,
        "y": 0.6
      },
      "kind": "diagram",
      "text": "2019 timeline: Pre-Seed, Seed, Series A, Series B/C, Growth, Mega growth, IPO",
      "attrs": null,
      "subkind": "timeline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a134471c-5249-4fa0-ac9f-6210338b8435",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.54,
        "x": 0.23,
        "y": 0.06
      },
      "kind": "title",
      "text": "VENTURE HAS EVOLVED DRAMATICALLY",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7ab93d2d-5a6f-4475-9839-98d6c5ba923b",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "timeline",
      "slug": null,
      "matchId": "0b8c7400-3699-4230-b821-c3211505ab81",
      "evidence": "Two parallel timelines comparing 2009 and 2019 stages",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 35,
      "from": 25,
      "beatId": "e9ebce82-20cf-4e31-8344-df47d832bd95",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "New Bliss",
      "beatSlug": "sparkline-new-bliss",
      "evidence": "The deck concludes with a clear call to action and a sense of new possibilities",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 30,
      "from": 29,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "02f613ba-9a8d-4113-87b8-c530305533a3",
      "evidence": "The deck presents a clear 'why now' argument",
      "position": 0,
      "objective": "Why now is the right time to invest",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.7,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}