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  "documentTitle": "How To Succeed At MrBeast Production",
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  "notes": "The slide uses a screenshot of YouTube Studio analytics to demonstrate how viewer drop-off is tracked over time.",
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      "text": "Key moments for audience retention graph showing AVD of 7:24 and 53.0% viewed.",
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      "text": "Now let's jump over to the second metric that matters. AVD. This is how long on average people watch a given video. The cool thing about Youtube is they give us super detailed graphs for every video that show the exact second we lose a viewer on every single video.",
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      "text": "See that blue line in the image above? That represents the attention span of the 60 million people that clicked on this video. It’s crazy but we can see exactly when every single person who clicked on this video clicks off. As with almost every video on Youtube, the first minute has the most loss (go look). This is why we freak out so much about the first minute and go so above and beyond to",
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      "kind": "paragraph",
      "text": "start your video if you don’t even know what expectations the viewers have of you?",
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