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      "text": "We know that character is not one thing, but many. Character encompasses strengths of heart, mind, and will. Character Lab culture embodies all three. Two of our core values are strengths of heart: kids first and excessive generosity. Two of our core value express strengths of will: grit and kaizen. Our final core value is a strength of mind: uncompromising honesty. These values guide how we work and explain why we'll succeed.",
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