{
  "docId": "019f6b8f-0141-75db-8f8b-2b61f308aba2",
  "docSlug": "jarvis-buffer-culture-code",
  "documentTitle": "Buffer culture code",
  "authorId": "buffer-culture-code",
  "authorName": null,
  "documentKindSlug": "deck",
  "documentKindLabel": "Deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": null,
  "orientation": null,
  "aspectRatio": null,
  "pageNumber": 13,
  "pageCount": 16,
  "prevPage": 12,
  "nextPage": 14,
  "slideType": "key_messages",
  "function": "summarize",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "This slide outlines core company values for Buffer.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019f6b8f-0141-75db-8f8b-2b61f308aba2/13",
  "deckHref": "/decks/019f6b8f-0141-75db-8f8b-2b61f308aba2",
  "deckJsonHref": "/decks/019f6b8f-0141-75db-8f8b-2b61f308aba2.json",
  "deckAnchorHref": "/decks/019f6b8f-0141-75db-8f8b-2b61f308aba2#slide-13",
  "components": [
    {
      "bbox": {
        "h": 0.6,
        "w": 0.9,
        "x": 0.04,
        "y": 0.25
      },
      "kind": "list",
      "text": "We have a higher expectation of ourselves and of our product than others have of us.\nWe aim to be fully engaged in our work and activities, and fully disconnected when we're not working.\nWe choose to be where we are the happiest and most productive.\nWe desire to be better tomorrow than today, knowing that improvement can be found in small changes.\nWe strive to exemplify a growth mindset and believe that any skill or talent can be learned through deliberate practice.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f0ff2863-79da-4657-a459-a0ec58b3c082",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.4,
        "x": 0.04,
        "y": 0.1
      },
      "kind": "title",
      "text": "Improve Consistently",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f6bce420-9eb7-42d9-a933-3d146f6ec05a",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Story Moments",
      "slug": "story-moments",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "0482f4f8-44d3-46b6-9e9f-510b1bb11f42",
      "evidence": "We have a higher expectation of ourselves and of our product than others have of us.",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 13,
      "from": 11,
      "beatId": "54d32f64-cbba-430d-8b41-5c1968ea2bd8",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Key Messages",
      "beatSlug": null,
      "evidence": "Slides 11-13 elaborate on the fourth value: Practice Reflection",
      "position": 9,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 15,
      "from": 2,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "4be07d13-2d21-42f0-9993-f8e9f8a1e994",
      "evidence": "The deck presents a clear 'why' for the company's values, using the golden circle loop",
      "position": 0,
      "objective": "Why do we have these values?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}