{
  "docId": "019f6b8e-ef13-76e8-a016-f288b417c7f3",
  "docSlug": "jarvis-amplitude-series-a-pitch-deck",
  "documentTitle": "Amplitude Series A Pitch Deck",
  "authorId": "amplitude-series-a-pitch-deck",
  "authorName": null,
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": null,
  "orientation": null,
  "aspectRatio": null,
  "pageNumber": 14,
  "pageCount": 18,
  "prevPage": 13,
  "nextPage": 15,
  "slideType": "competitive_analysis",
  "function": "compare_peers",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a pyramid framework to illustrate market segmentation based on product capability levels.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019f6b8e-ef13-76e8-a016-f288b417c7f3/14",
  "deckHref": "/decks/019f6b8e-ef13-76e8-a016-f288b417c7f3",
  "deckJsonHref": "/decks/019f6b8e-ef13-76e8-a016-f288b417c7f3.json",
  "deckAnchorHref": "/decks/019f6b8e-ef13-76e8-a016-f288b417c7f3#slide-14",
  "components": [
    {
      "bbox": {
        "h": 0.75,
        "w": 0.85,
        "x": 0.08,
        "y": 0.15
      },
      "kind": "framework",
      "text": "Pyramid diagram showing three levels of product sophistication.",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "239b755f-c3fe-4e3e-bd86-ef3dae80c92a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.7,
        "x": 0.15,
        "y": 0.18
      },
      "kind": "list",
      "text": "Level 3- Business Intelligence (Behavioral cohorting, Data warehouse)",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "802c9399-7118-4eb0-b222-ee9ed532a4c7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.7,
        "x": 0.15,
        "y": 0.45
      },
      "kind": "list",
      "text": "Level 2- Product (Funnels, Retention, Segmentation)",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "84dd4c19-eda0-4c4d-b418-415d2a6e0bab",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.7,
        "x": 0.15,
        "y": 0.7
      },
      "kind": "list",
      "text": "Level 1- Basic Metrics (DAU, revenue)",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "85beb38a-946d-47d6-92cb-91da493a1702",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.05,
        "x": 0.02,
        "y": 0.4
      },
      "kind": "other",
      "text": "Willingness to pay",
      "attrs": null,
      "subkind": "unclassified",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "229e2d5c-33e8-4731-893d-85d98f047f3b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.45,
        "x": 0.08,
        "y": 0.05
      },
      "kind": "title",
      "text": "COMPETITIVE LANDSCAPE",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e01cf48e-d8d3-4c9b-82dd-63fda595dd93",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Porter's 5 Forces",
      "slug": "porters-5-forces",
      "agent": null,
      "layer": "slide",
      "matchId": "f0319794-c6f1-48ba-a1fc-ba58d2dd0cb0",
      "evidence": "Level 3- Business Intelligence",
      "confidence": 0.5
    }
  ],
  "frameworks": [
    {
      "name": "pyramid",
      "slug": null,
      "matchId": "eda1d2a3-b083-4c20-9703-fa9df4b3e850",
      "evidence": "The slide uses a tiered pyramid structure to categorize competitors by capability level.",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 15,
      "from": 14,
      "beatId": "bc48e818-1d76-497c-853a-8ac590417587",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Competitive Landscape",
      "beatSlug": "sequoia-pitch-competition",
      "evidence": "The competitive landscape is analyzed on pages 14-15, positioning Amplitude in the market.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}