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  "documentTitle": "50Folds ESOP Template v3",
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  "notes": "The slide outlines a philosophy for equity-based compensation to preserve cash while incentivizing top performers.",
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      "kind": "list",
      "text": "Something startups don't have is too much cash. Giving bonuses in equity rather than $ has the distinct benefit of not being cash you could otherwise spend on growing",
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      "text": "Sales staff etc for sure have bonuses, but why not pay them in equity too ;) As they create more value they create more value for themselves",
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      "text": "The recommended amount is 50% of what they would get hired at today. This may be too rich for your blood, so figure out where you are comfortable",
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      "text": "The increase needs to feel large to feed egos, but needs to maintain the equitable nature of the whole plan",
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      "text": "Give equity increases to a select number of staff to make it seem special; only the top 10-20% employees",
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      "text": "PERFORMANCE GRANT",
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