{
  "docId": "019de518-ef53-71f6-b023-29cac25e4ffa",
  "docSlug": "93655cead5dff1dd5af39e9e1a16c83f",
  "documentTitle": "Shopify | Investor Presentation Deck | 53 slides",
  "authorId": "shopify",
  "authorName": "Shopify",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2025-02-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 41,
  "pageCount": 53,
  "prevPage": 40,
  "nextPage": 42,
  "slideType": "roadmap",
  "function": "plan_implementation",
  "density": "overcrowded",
  "nDataPoints": 1,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de518-ef53-71f6-b023-29cac25e4ffa/41",
  "deckHref": "/decks/019de518-ef53-71f6-b023-29cac25e4ffa",
  "deckJsonHref": "/decks/019de518-ef53-71f6-b023-29cac25e4ffa.json",
  "deckAnchorHref": "/decks/019de518-ef53-71f6-b023-29cac25e4ffa#slide-41",
  "components": [
    {
      "bbox": {
        "h": 0.05,
        "w": 0.94,
        "x": 0.03,
        "y": 0.85
      },
      "kind": "diagram",
      "text": "Add, Expand, Innovate",
      "attrs": {},
      "subkind": "timeline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6f36cd53-e0de-4f0e-b16b-c0ffa4961418",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.401,
        "w": 0.139,
        "x": 0.23,
        "y": 0.389
      },
      "kind": "list",
      "text": "Expand the types of merchants we serve: Enterprise, B2B, International, Offline + unified commerce",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3711b506-e332-4b15-a44b-a9e00a884f81",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.401,
        "w": 0.139,
        "x": 0.38,
        "y": 0.389
      },
      "kind": "list",
      "text": "Help our merchants grow: Bring more buyers to our merchants, Help merchants drive better conversion",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4208018d-d653-4f1c-ace6-998910d0b684",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.401,
        "w": 0.139,
        "x": 0.53,
        "y": 0.389
      },
      "kind": "list",
      "text": "Monetize: Cross-sell, Upgrades",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4c6060a2-f61c-453b-9399-8daa986768ad",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.401,
        "w": 0.139,
        "x": 0.08,
        "y": 0.389
      },
      "kind": "list",
      "text": "Grow our core merchant base: SMB, DTC, North America, Online",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ad78b1b1-2688-435e-aff6-f315f9a77d55",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.401,
        "w": 0.139,
        "x": 0.68,
        "y": 0.389
      },
      "kind": "list",
      "text": "Innovate: 600+ new features in last 24 months*, Shopify Magic + Commerce-focused AI, New products",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e6ecfe2d-5aa8-473d-b130-b3cec58e1476",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.016,
        "w": 0.139,
        "x": 0.048,
        "y": 0.945
      },
      "kind": "source-note",
      "text": "As of December 2024 Winter Edition",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "02fe8ad3-2aaa-4782-b85b-7e3c1a740fd0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.099,
        "w": 0.734,
        "x": 0.135,
        "y": 0.07
      },
      "kind": "title",
      "text": "We will continue to evolve our product portfolio to help merchants of all sizes address every corner of commerce",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0ce043ad-c9cd-4436-88e1-69dcb38efda5",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "List presentation",
      "slug": "list-presentation",
      "agent": null,
      "layer": "slide",
      "matchId": "f274f380-283c-49de-af6d-e3eabbe9d4b2",
      "evidence": "list/bullet: Help our merchants grow: Bring more buyers to our merchants, Help merchants drive better conversion",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 41,
      "from": 37,
      "beatId": "9311b3d9-bbc6-42cc-b831-acbb621f8614",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Roadmap",
      "beatSlug": null,
      "evidence": "The deck outlines Shopify's plans for future growth",
      "position": 7,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 45,
      "from": 40,
      "name": "Quick Win Big Bet",
      "slug": "47-quick-win-big-bet",
      "bestFor": "Transformation planning, 100-day plans, resource allocation",
      "matchId": "b2e04943-de0f-4726-858e-3a3b4993b496",
      "evidence": "The deck outlines Shopify's multiple drivers of growth and investment highlights",
      "position": 2,
      "objective": "Present Shopify's growth drivers and investment highlights",
      "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
      "confidence": 0.6,
      "description": "Separate initiatives into immediate wins and longer-term strategic bets"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}